The Crossroads of Creativity | Summary and Q&A

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February 23, 2024
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The Create Unknown
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The Crossroads of Creativity

TL;DR

Rett and Link announce their decision to invest heavily in YouTube, taking a different path from other YouTubers who are pivoting or quitting. They plan to pour their resources into a passion project, potentially attracting funding for future seasons or bigger opportunities in the future.

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Key Insights

  • 🙈 Success on YouTube requires consistent hard work and dedication, as seen by the achievements of other creators like NRM and Colton.
  • 🛀 The traditional media industry operates differently from YouTube, making it challenging for YouTubers to get TV shows funded due to specific programming requirements and a crowded market.
  • 🔬 Investing in oneself and demonstrating commitment is crucial in attracting funding and support from others.
  • 🥺 Rett and Link's decision to double down on YouTube with a passion project could potentially lead to more opportunities and partnerships in the future.

Transcript

hey welcome to the create unknown the home of Mak something mean something I am Kevin Liber and with me as always is Matthew Taber I have a lot of a lot of news to spit out here news so so I'm just gonna yeah news I'm just gonna hit it straight you know I mentioned nrm uh a week or two ago and a video kicking off and that working nicely he's about ... Read More

Questions & Answers

Q: Why are Rett and Link investing heavily in YouTube?

Rett and Link are investing in YouTube because they believe in the platform and want to see how far they can take their success. They plan to pour their resources into a passion project that could potentially lead to more opportunities in the future.

Q: How does their decision relate to other YouTubers who are quitting or pivoting?

Rett and Link's decision is different from other YouTubers who are either quitting YouTube or pivoting to other ventures. They are doubling down on YouTube and are committed to making a big splash with their passion project on the platform.

Q: What challenges do YouTubers face when trying to make a TV show?

YouTubers often struggle to get funding for TV shows because networks have specific programming slates and visions. Even if a YouTuber has a great idea, it may not align with the network's focus or programming lineup, making it difficult to get a show approved or funded.

Q: Why is investing in oneself important in attracting funding from others?

Investors and funders are more likely to support someone who has already invested in their own work. When you demonstrate commitment and belief in yourself by investing time, money, or resources, it shows that you are worth investing in, increasing your chances of securing external funding.

Summary & Key Takeaways

  • Rett and Link are experiencing success on YouTube, with one channel hitting 50,000 views and another member of their community getting a promotion after years of hard work.

  • They have seen other YouTubers take different paths, either quitting, pivoting, or expanding beyond YouTube.

  • Rett and Link have chosen to double down on YouTube and invest their resources into a passion project, taking a risk that could potentially lead to more opportunities in the future.

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