Itamar Even-Zohar (culture researcher) | Summary and Q&A

TL;DR

Professor discusses the evolution of Poly System Theory and emphasizes the importance of studying culture heterogeneity.

Key Insights

• 🇵🇫 Poly System Theory has evolved from initial steps to concrete studies, emphasizing suggestions over dogmas.
• 👨‍🔬 Misunderstandings in Translation Studies arise from a narrow focus on one paper rather than the broader context of research.
• 🇵🇫 Zoha advocates for a shift from Poly System Theory to studying culture heterogeneity and complexity in cultural studies.
• 🏑 Interdisciplinary collaboration with fields like sociology, anthropology, and history enriches the understanding of culture dynamics.
• ❓ Zoha highlights the necessity of studying culture as diverse and dynamic, rather than monolithic.
• 👨‍🔬 The evolution of Zoha's research reflects a focus on prosperity parameters and the role of specific groups in societal prosperity.
• 📶 Zoha recognizes the strengths of Russian formalist contributions to translation analysis and cultural studies.

Transcript

we're in paragona today is the 22nd 22nd yes of May 2008 where with Professor itar Evan zoha from Tel Aviv University T Tel Aviv University sure yes uh we're in Tona and my first question is this most people in this part of the world say ah Evan zoha ah poly systems and I know that you've done a lot of work since doing poly systems um is it wrong t... Read More

Questions & Answers

Q: How has Professor Evan Zoha's work on Poly System Theory evolved over the years?

Professor Evan Zoha discusses how his initial work on Poly System Theory led to concrete studies of various cases, emphasizing suggestions over dogmas and the importance of culture heterogeneity.

Q: Why does Zoha feel disappointed about how his work has been perceived in Translation Studies?

Zoha expresses disappointment in the misinterpretations of his work in Translation Studies, where people focus on one paper without understanding the broader context of his research.

Q: What does Zoha believe should be the focus in cultural studies instead of Poly System Theory?

Zoha advocates for a shift in focus towards heterogeneity and complexity in cultural studies, emphasizing the necessity of studying culture as diverse and dynamic rather than monolithic.

Q: How does Zoha view the collaboration between disciplines in his research?

Zoha emphasizes the importance of interdisciplinary collaboration, drawing insights from sociology, anthropology, history, semiotics, and more to enrich his understanding of culture dynamics.

Summary & Key Takeaways

• Professor Evan Zoha reflects on his work on Poly System Theory and how it has evolved over the years.

• He expresses disappointment in the lack of understanding and misinterpretations of his work in Translation Studies.

• Zoha advocates for shifting focus from Poly System Theory to heterogeneity and complexity in cultural studies.