Is the Honeymoon period real? Get Answers For Any Amazon FBA Question LIVE with Steven Pope | Summary and Q&A
TL;DR
The My Amazon Guy podcast covers various topics related to Amazon selling, including strategies, tips, and discussions on common issues faced by sellers.
Key Insights
- 💨 The honeymoon period is crucial for new product listings and can help with faster keyword ranking.
- 💆 Getting ungated in restricted brands requires a direct purchase order or invoice from the brand.
- 👨💻 Using a QR code on the packaging is safe, but requesting reviews through a product insert is risky.
- 😘 Sending more traffic to a listing is generally beneficial, but a low conversion rate may affect relevancy.
- 🔪 Assembling kits at the manufacturer level saves costs and ensures completeness.
- 😋 There are challenges in finding a good prep center for handling food items.
- 🤠 Amazon may suspend accounts for various reasons, including using black hat tactics.
Transcript
welcome to the my amazon guy podcast my name is stephen pope and we are taking live questions today we do this every friday at noon you can start writing your questions now if you'd like i'm going to bring sierra on screen here sierra thanks for joining us you're you're you've recently joined my amazon guy we're going to have you help us out today ... Read More
Questions & Answers
Q: Does the honeymoon period start over when launching a different type of ad never utilized before?
The honeymoon period does not start over when launching a different type of ad. However, the honeymoon period is crucial for new listings as it helps signal to Amazon that the product is new and should be indexed.
Q: Any suggestions for getting ungated in brands like Adidas?
Ungating in brands like Adidas can be challenging. In most cases, you will need a direct purchase order or invoice directly from Adidas to get ungated. Having a distribution agreement and a legitimate purchase order can help your chances of getting ungated.
Q: Is it possible to use a QR code on the package instead of a product insert to provide product information to customers?
Using a QR code on the package is a safe way to provide product information to customers. However, it is important to avoid using language that requests reviews as it goes against Amazon's policy.
Q: Can sending too much traffic to a listing result in low conversion and affect relevancy?
While sending more traffic to a listing is generally perceived as positive, it is possible that a high volume of traffic with low conversion rates can affect relevancy. However, having legitimate customers visiting the listing and not making a purchase will not negatively impact keyword rankings.
Q: How should the assembling of a kit with items from different manufacturers be handled?
It is recommended to have all the items assembled at the manufacturer level to ensure the kit is complete and to save costs on shipping. If the items come from multiple manufacturers, you can use one manufacturer in China to assemble them or have them assembled at the final destination.
Summary & Key Takeaways
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The podcast features live question and answer sessions, where viewers can ask questions related to selling on Amazon and receive expert advice.
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The host, Stephen Pope, and his team provide insights on topics such as the honeymoon period, advertising strategies, inventory management, and more.
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The podcast covers a range of issues, including ungating brands, product inserts, rankings, SEO, and the use of various tools for selling on Amazon.