iJustine enters The Create Unknown — #4 | Summary and Q&A

November 20, 2018
The Create Unknown
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iJustine enters The Create Unknown — #4


Justine, a popular YouTuber, reflects on her journey of starting her channel, facing burnout, and finding her true passion in creating content that she enjoys.

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Key Insights

  • ❓ Burnout is a common struggle for YouTubers, often caused by feeling forced to create content that doesn't align with their true passions.
  • ❓ Personal well-being and happiness should be prioritized to avoid burnout and maintain enthusiasm for content creation.
  • ❓ Reinventing one's channel and creating content aligned with personal interests can reignite passion and bring more fulfillment.
  • 🪡 Vlogging can put strain on personal relationships due to its forced nature and constant need for content.


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Questions & Answers

Q: How did Justine's passion for tech and Apple products influence her YouTube channel?

Justine has always been passionate about tech and Apple products, which shaped the focus of her early content on YouTube. Her knowledge and enthusiasm for these topics attracted an audience interested in tech-related content.

Q: What led to Justine's decision to reinvent her channel and create content on her favorite things?

Justine felt burnt out and unhappy with her content, which led her to reflect on why she started her YouTube channel. She realized that she wanted to make videos about the things she truly enjoyed, such as tech, food, and entertainment.

Q: How did vlogging impact Justine's personal relationships?

Justine found that vlogging put a strain on her personal relationships as it was often forced and affected the authenticity of her interactions. She witnessed similar struggles in other vloggers, leading to conflicts and relationship problems.

Q: What advice does Justine give to aspiring YouTubers?

Justine advises aspiring YouTubers to focus on creating content they genuinely enjoy, rather than trying to follow trends or create content for the sake of gaining a larger audience. Authenticity and happiness should be the guiding principles in content creation.

Summary & Key Takeaways

  • Justine recounts her early days on YouTube, where she focused on her passion for tech and Apple products, but struggled with feeling burnt out and unhappy with her content.

  • She decided to reinvent her channel and create videos about her three favorite things: tech, food, and entertainment, which brought her more fulfillment.

  • She experienced the challenges of vlogging, feeling that it often felt forced and impacted her personal relationships.

  • Justine emphasizes the importance of prioritizing personal well-being and happiness, and how it has positively impacted her channel's success.

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