How to make money on YouTube in 2021 (and how much I earn) | Summary and Q&A

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September 9, 2020
by
Ali Abdaal
YouTube video player
How to make money on YouTube in 2021 (and how much I earn)

TL;DR

In this video, the content creator discusses how YouTubers earn money, the factors that affect their earnings, and shares personal analytics to showcase their own earnings.

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Key Insights

  • 🤑 YouTubers need to reach specific milestones, such as 1,000 subscribers and 4,000 watch hours, to start earning money on YouTube.
  • ⌚ Watch time is vital for both revenue and YouTube algorithm performance.
  • ☠ī¸ The type of content influences CPM rates, with certain topics attracting higher-paying advertisers.
  • 🎮 Video length and mid-roll ads can significantly impact earnings.
  • ℹī¸ Sponsorships can be a lucrative source of income for YouTubers.
  • 😘 YouTube takes a 45% cut of CPMs, resulting in creators receiving a lower amount than the original CPM rate.
  • ❓ The content creator's revenue has experienced exponential growth, especially during the lockdown period.

Transcript

  • Okay, so if you spend any amount of time on YouTube, you've possibly wondered at some point, how much money do these YouTubers actually make? Is it related to how many views, or how many subscribers, or all these different factors? So, in this episode of Oversharing, I'm gonna break down exactly how much money I make from YouTube, and I'll be exp... Read More

Questions & Answers

Q: How do YouTubers earn money?

YouTubers earn money by joining the YouTube Partners Programme and monetizing their videos through ads, which are sold to advertisers through Google Ads.

Q: What are the three main factors that affect earnings on YouTube?

The three main factors are watch time (which determines ad exposure), the type of content (which impacts CPM rates), and sponsorships.

Q: How does watch time influence earnings?

Watch time is crucial because the longer people watch a video, the more opportunities they have to see ads. It also affects the YouTube algorithm's recommendation system.

Q: How do sponsorships impact earnings?

Sponsorships involve paid promotions within videos. Depending on the sponsor and the agreement, creators can make a significant amount of money from these partnerships.

Summary & Key Takeaways

  • To start making money on YouTube, creators need to join the YouTube Partners Programme after reaching 1,000 subscribers and 4,000 hours of watch time.

  • The three main factors that influence earnings on YouTube are watch time, type of content (which determines CPM), and sponsorships.

  • The content creator shares their own analytics, highlighting the exponential growth of their earnings and the impact of video length and types of ads.

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