How to do Keyword Research for Amazon & Websites to Sell Products | Summary and Q&A

TL;DR

Learn how to conduct keyword research using the Google Adwords Keyword Planner tool and Jungle Scout for both website and Amazon optimization.

Key Insights

• 👨‍🔬 The Google Adwords Keyword Planner tool is recommended for general keyword research, providing search volume and competition insights.
• 👻 The Jungle Scout product database allows for market analysis by analyzing seller rankings based on specific keywords.
• 📟 Using the Jungle Scout Chrome extension provides additional tools and features, such as extracting multiple pages of Amazon listings and analyzing associated keywords.
• 👨‍🔬 Keyword research is essential for optimizing website and Amazon listings, guiding content creation and product positioning.
• 👨‍🔬 Writing article titles based on keyword research can improve search engine optimization and increase traffic to your website.
• 👨‍🔬 Optimizing product titles on Amazon based on how customers search can enhance search visibility and product sales.
• 💄 Jungle Scout offers useful features, such as identifying FBA sellers, price history, and BSR history, making it a valuable tool for Amazon sellers.

Transcript

hi my name is Steven Pope from my Amazon guy.com and in this video I'm going to show you how to do keyword research for both your website and Amazon so first things first if you're looking for just general information the place where I recommend you start all your keyword research is from the Google Adwords Keyword planner tool I'll post a link in ... Read More

Questions & Answers

Q: How can I start keyword research for my website and Amazon?

Begin by using the Google Adwords Keyword Planner tool to gather information on associated keywords, search volumes, and competition.

Q: What can I do with the keyword ideas report from the Google Adwords tool?

You can create a content pipeline by using the report to generate article titles and assign writers specific keywords to focus on.

Q: How can the Jungle Scout product database help with market analysis?

The product database provides insights into seller rankings for specific keywords, allowing you to identify successful products and their sales performance.

Q: What is the difference between the Jungle Scout Chrome extension and the monthly subscription?

The Chrome extension allows for in-depth research by extracting multiple pages of Amazon listings, revealing associated keywords used by sellers.

Summary & Key Takeaways

• Start keyword research by using the Google Adwords Keyword Planner tool, which provides insights into associated keywords, search volume, and competition.

• Use the Jungle Scout product database to gain market insights and analyze seller rankings for specific keywords like "Apple slicer."

• The Jungle Scout Chrome extension allows for in-depth research, including extracting pages of Amazon listings and analyzing associated keywords used by sellers.