How to Conduct Product Research to Sell on Amazon Seller Central | Summary and Q&A

TL;DR

Use paid tools like Helium 10 to streamline product research on Amazon and find profitable items to sell.

Key Insights

• 👨‍🔬 Utilize paid tools like Helium 10, Jungle Scout, and Viral Launch to streamline and enhance product research on Amazon.
• 😒 Avoid scrolling through search results and instead use filters and tools like Amazon Black Box to narrow down product options.
• 🤗 Focus on developing products in a niche that you have first-hand knowledge or experience in to increase the chances of success.
• ❓ Analyze competitors' products and customer reviews to identify improvement opportunities for your own product.
• 😜 Consider price history and sales rank to gauge the potential profitability and sustainability of a product.
• 🤱 Take into account all expenses, including marketing costs, customs, and Amazon fees, to calculate the net margin and determine if the product idea is viable.
• 🧑‍🏭 Factor in a margin for error, such as returns and other unforeseen issues, when calculating profitability.

Transcript

when you're first deciding what item to produce to sell on Amazon it's a pretty overwhelming process there are billions of products on Amazon's ecosystem seemingly and there's a race to the bottom on price so what do you do to start my name is Stephen Pope I'm the founder of my Amazon guy in this video I'll be answering that question first thing yo... Read More

Questions & Answers

Q: What are some recommended paid tools for product research on Amazon?

Some recommended paid tools for product research on Amazon are Helium 10, Jungle Scout, and Viral Launch. These tools provide valuable data and insights to identify profitable products.

Q: Why should I avoid scrolling through search results for product research?

Scrolling through search results can be overwhelming and time-consuming. It is more efficient to use tools like Amazon Black Box to filter products based on specific criteria such as revenue, price range, and category.

Q: How can I identify improvement opportunities for a specific product?

By analyzing competitors' products and reading customer reviews, you can identify common issues or shortcomings. For example, if a specific brand of baby bottles has complaints about faulty nipples, you can focus on manufacturing a better quality nipple for your baby bottle product.

Q: Why is it important to consider the price history and sales rank of a product?

Price history and sales rank provide valuable insights into the demand and competitiveness of a product. Consistent sales rank and stable pricing indicate a potentially profitable and sustainable product, while drastic price drops could indicate market saturation or other issues.

Summary & Key Takeaways

• Utilize paid tools like Helium 10, Jungle Scout, and Viral Launch for effective product research on Amazon.

• Avoid scrolling through search results and instead use tools like Amazon Black Box to filter products based on revenue, price, and category.

• Focus on developing items in a niche that you have first-hand knowledge or experience in, and analyze competitors' products for improvement opportunities.