Harvard i-lab | The Deans' Cultural Entrepreneurship Challenge 2016: Songshark | Summary and Q&A

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May 12, 2016
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Harvard Innovation Labs
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Harvard i-lab | The Deans' Cultural Entrepreneurship Challenge 2016: Songshark

TL;DR

Song Shark is a free and intuitive app that allows users to easily add custom music to their videos, making them more engaging and personalized.

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Key Insights

  • 🥶 Song Shark fills the gap of unsoundtracked videos online by providing a free and user-friendly solution.
  • ⌛ Current options for adding music to videos are time-consuming, expensive, and often unoriginal.
  • 🎼 Song Shark's app leverages music theory and style templates to allow users to create customized soundtracks without any music creation experience.
  • 🎁 The market for video uploads is vast, with millions of videos uploaded every day, presenting a significant opportunity for Song Shark.
  • 👤 Song Shark's go-to-market plan includes a freemium model, with premium features available for paying users.
  • 🎼 The engine behind Song Shark's music creation can have applications beyond video editing, such as music prototyping and interactive music for games.
  • 😤 The team behind Song Shark consists of individuals with expertise in technology, law, and music, making them well-equipped to bring this project to fruition.

Transcript

in the next 60 seconds people from around the world will upload hundreds of hours of video to the Internet to share with each other much of this video will be unsound tracked the audio portion of it will be completely neglected this is where song shark comes in song shark provides a free fast and easy way of putting music to the videos you share im... Read More

Questions & Answers

Q: How does Song Shark solve the problem of unsoundtracked videos?

Song Shark provides a free and easy-to-use app that allows users to add music to their videos, improving their quality and engagement.

Q: What are the current options for adding music to videos?

Current options include making your own music, hiring someone to create music, or using music from limited licensing libraries, all of which have limitations and drawbacks.

Q: How does Song Shark ensure that the added music fits the theme of the video?

Song Shark allows users to create custom soundtracks that are tailored to their video's specifications, ensuring a perfect fit and enhancing the overall experience.

Q: How does Song Shark differ from using someone else's music for videos?

Using someone else's music for your video may lead to copyright issues and the risk of your video being removed. Song Shark provides original music that is both appropriate and hassle-free.

Summary & Key Takeaways

  • Song Shark provides a simple and hassle-free way to add music to videos, addressing the issue of unsoundtracked videos on the internet.

  • Current options for adding music to videos are either time-consuming and expensive or limited to licensing libraries, resulting in unoriginal soundtracks.

  • Song Shark's app allows users to create original soundtracks that are customized to their videos, saving time and eliminating the need to choose from licensing libraries.

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