Function of Beauty at TARGET vs. ONLINE | Dr Dray | Summary and Q&A

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July 29, 2021
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Dr Dray
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Function of Beauty at TARGET vs. ONLINE | Dr Dray

TL;DR

Function of Beauty's new hair care products at Target offer the same high-quality and customizable options as their direct-to-consumer website, with some slight differences in features and convenience.

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Key Insights

  • 👱 Function of Beauty emphasizes research and customization to meet individual hair needs and goals.
  • 🥳 The products undergo rigorous testing, including customer feedback and third-party testing, to ensure quality and safety.
  • 🏪 Target offers a convenient option for purchasing Function of Beauty products, particularly for those who prefer in-store shopping or want to avoid the hassle of frequent Target visits.
  • 🙂 The target products have slight differences in features compared to the direct-to-consumer website, such as fragrance options and personalized stickers on the bottles.
  • 🥶 Both the Target products and the direct-to-consumer website offer vegan, cruelty-free, and recyclable packaging options.
  • 🫥 The availability of silicone-free formulas and the inclusion of specific ingredients vary between the different product lines.
  • 🍼 Pricing differs between the two platforms, with options for different bottle sizes and delivery frequency on the direct-to-consumer website.

Transcript

well hey guys i'm really excited because i've had the opportunity to try out the new hair care products by function of beauty that you can now buy at target and i've been getting a lot of questions from you all how do the new target products hold up to the ones that we typically buy online from their direct to consumer website are they the same can... Read More

Questions & Answers

Q: How does Function of Beauty ensure the quality of their products?

Function of Beauty performs extensive research and testing, both internally and through customer feedback, to ensure their products are effective and safe. They also conduct third-party testing and comply with strict EU regulations.

Q: What customization options are available for the hair care products at Target?

Customers can choose a shampoo and conditioner base based on their hair type, and up to three hair goal booster shots to address specific hair concerns. The products come in a popular scent called Nude Peach.

Q: How do the hair care products at Target differ from the ones on the direct-to-consumer website?

The Target products do not offer options for fragrance-free formulas or personalized stickers on the bottles. The availability of silicone-free formulas and size options also differs between the two platforms.

Q: What is the pricing difference between the direct-to-consumer website and Target?

On the direct-to-consumer website, customers can purchase a 16-ounce shampoo and conditioner set for $49.99, while an 8-ounce set costs $39.99. At Target, the shampoo and conditioner base are 11 ounces and priced at $9.99 each, and the hair goal booster shots come in a box of two for $2.99.

Summary & Key Takeaways

  • Function of Beauty's hair care products at Target offer customization options based on hair type and up to three hair goals.

  • The products are rigorously tested for quality and effectiveness, with a focus on ingredient research and cruelty-free formulations.

  • Pricing differs between the direct-to-consumer website and Target, with options for delivery or in-store purchase.

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