Electronic Apparel debuts a new line of powered clothing at Disrupt SF 2018 | Summary and Q&A

TL;DR
Seismic introduces powered clothing called intelligent wearable strength, which provides robotic muscles that can be programmed to provide strength and improve mobility for everyday use.
Key Insights
- 📶 Seismic's powered clothing, intelligent wearable strength, consists of robotic muscles that align with the body and provide strength and support when needed.
- 😘 The first product in the powered clothing line focuses on core wellness, targeting the lower back and hips to improve mobility and quality of life.
- 😩 The suit is designed to be worn discreetly as an undergarment or as part of regular activewear, offering comfort and aesthetic appeal.
- 👶 Seismic considers itself an apparel company, aiming to bring new functionality to clothing while maintaining comfort, aesthetic, and emotional connection.
- 👣 The powered clothing includes a control and sensing system with various sensors to track the wearer's movements and provide automatic support and improvement.
- 🏌️ Seismic's powered clothing is receiving positive feedback from users who find it useful for activities like golf, tennis, cleaning, and providing back support.
- 🚙 The 2019 powered clothing collection from Seismic features different colors, highlighting the company's positioning as a sport performance activewear brand.
Transcript
can you tell us what you've been working up yeah of course so hi everyone I'm really excited to be here today and privilege to reveal the first powered clothing product from seismic our team in Menlo Park has our amazing team in Menlo Park has been working extremely hard to create something that we believe will be truly impactful and really change ... Read More
Questions & Answers
Q: What is intelligent wearable strength and how does it work?
Intelligent wearable strength is the technology behind Seismic's powered clothing. It consists of robotic muscles that align with the body and can be programmed to provide strength when needed. The muscles extend from the muscle packs in the suit and contract just like normal muscles, supporting the wearer based on their movements.
Q: What is the objective of Seismic's powered clothing?
The objective of powered clothing from Seismic is to improve core wellness by addressing lower back and hip issues. By providing strength and support to these areas, the suit aims to improve mobility and overall quality of life for the wearer.
Q: Can the powered clothing be worn discreetly?
Yes, the powered clothing is designed as an undergarment, allowing the wearer to be discreet about the strength and support they receive. However, it can also be worn as regular activewear, offering a sport performance design approach for those who want to make it part of their everyday outfit.
Q: How does the control and sensing system work in the powered clothing?
The powered clothing includes a control system that utilizes a range of sensors, including force sensors and IMUs (Inertial Measurement Units), to track the wearer's movements and provide feedback. The control system is fully independent and does not require any external devices to operate. It communicates wirelessly with a dashboard and can be used for various applications, including controlling the system's functionality.
Summary & Key Takeaways
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Seismic has created the first practical super suit called intelligent wearable strength, which consists of robotic muscles aligned with the body to provide strength when needed.
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The first product in the powered clothing line focuses on core wellness by targeting the lower back and hips, aiming to improve mobility and quality of life.
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The suit is designed as an undergarment and can be worn discreetly or as part of regular activewear, offering comfort, aesthetic appeal, and emotional connection.
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