A Masterclass on Instagram Growth with Joe McCarthy | Summary and Q&A

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September 17, 2022
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Rankings.io: Law Firm SEO & Digital Marketing
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A Masterclass on Instagram Growth with Joe McCarthy

TL;DR

Growing your Instagram organically has become more challenging due to saturation, but a growth agency can help you gain followers, engagement, and credibility.

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Key Insights

  • 💱 Instagram's organic reach has significantly declined due to saturation and algorithm changes.
  • 🏛️ Building a substantial following organically can take years without assistance.
  • ❓ Buying followers is not recommended, as genuine engagement is crucial.
  • 👥 Engagement pods or groups can help boost post interactions and increase reach.
  • 😘 Celebrity giveaways may provide temporary gains but often result in low engagement and retention rates.
  • 💍 Mass DM campaigns can attract real, engaged followers and ensure better retention.
  • 🥺 Growing your Instagram presence can establish credibility and lead to various opportunities.

Transcript

social media especially Instagram you know especially right now 2022 it's like it's so hard to grow just completely organically like there's so many people on social media it's really saturated so the organic game is almost like dead in a sense like you really can't reach people and Instagram is actually kind of um making it harder because they wan... Read More

Questions & Answers

Q: Why is organic growth on Instagram so challenging?

The saturation of social media and Instagram's algorithm favoring high engagement make it difficult to reach a large audience organically. It can take years to gain a substantial following without assistance.

Q: Is buying followers a viable strategy?

Buying followers is not recommended as they are often fake accounts that provide no engagement. Instead, a growth agency can help attract real followers through targeted DM campaigns and ensure they are genuine and US-based.

Q: How does engagement impact organic reach?

Instagram's algorithm rewards posts with early engagement by pushing them to more users' feeds. By leveraging engagement pods or groups, a growth agency can help your content gain more interactions and potentially go semi-viral.

Q: What are the drawbacks of celebrity giveaways and campaigns?

Celebrity giveaways can bring in followers but often have low engagement and retention rates. Many participants follow only to win a prize and unfollow afterward. Mass DM campaigns provide better retention and engagement.

Summary & Key Takeaways

  • Social media, particularly Instagram, is saturated, making organic growth difficult.

  • Instagram's algorithm prioritizes content with high engagement, making it a pay-to-play platform.

  • A growth agency can help you build your brand, gain followers, and increase credibility on Instagram.

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