5 rules to clearly communicate at work - according to Big Tech | Summary and Q&A

April 11, 2023
Vicky Zhao [BEEAMP]
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5 rules to clearly communicate at work - according to Big Tech


This video discusses five communication frameworks that entrepreneurs and CEOs use to craft clear and impactful emails and hold productive meetings.

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Key Insights

  • 📧 Clear and concise communication is valued at Google, with impactful emails being highly regarded while long-winded emails are often skimmed over.
  • 📝 Emmett Shear, former CEO of Twitch, suggests framing conversations with leaders in four ways: providing updates, seeking approval, seeking input/advice, and updating on previously agreed-upon matters.
  • 📝 When communicating, it is crucial to be clear about your purpose and what you want from the other person to avoid confusion.
  • 🖋️ Writing is essential for generating and refining ideas, as expressed by Paul Graham. Writing before meetings helps employees at companies like Amazon and Twitch clarify their thoughts.
  • 📅 Google's framework for productive meetings includes identifying the purpose, sharing an agenda in advance, setting achievable goals, starting with previous action items, summarizing decisions made, and discussing future action items.
  • 👂 Listening is an often neglected but highly valuable skill that can make one stand out. The importance of listening skills is emphasized.
  • 👥 Effective communication is a two-sided process, involving both clear expression and attentive listening skills.


working at Google I see endless emails every single day they're two buckets one very succinct clear impactful emails you just know this person knows how to do their job well and there are other emails while they're good at ideas hidden in the email they're long-winded it's hard to articulate what exactly is going on and it takes so much effort that... Read More

Questions & Answers

Q: Why is it important to include the what, why, and so what in your communication?

Including the what, why, and so what in your communication helps provide a clear understanding of the situation, its significance, and any necessary actions. It ensures that your message is concise, impactful, and purposeful, making it easier for others to comprehend and respond effectively.

Q: How can writing before meetings enhance productivity and idea generation?

Writing before meetings allows individuals to organize their thoughts and ideas, enabling them to articulate their thinking clearly. It helps generate new ideas and refine existing ones, as the act of writing promotes deep thinking and clarity. By writing beforehand, meeting participants can contribute more meaningfully to discussions and achieve productive outcomes.

Q: What does the PAR framework for holding meetings entail?

The PAR framework for meetings emphasizes three key elements: purpose, agenda, and result. Purpose involves considering if a meeting is necessary. The agenda should be shared in advance, enabling participants to prepare and determine its relevance. Result focuses on achieving a tangible outcome within the meeting's duration. Additionally, the framework emphasizes using the sandwich method, starting with action items from the previous meeting and ending with a summary and action items for the next meeting.

Q: Why is listening an essential aspect of effective communication?

Listening is crucial because it allows for better understanding, empathy, and the ability to build strong relationships. People who are skilled listeners are highly regarded, as they demonstrate respect, comprehension, and the ability to consider various perspectives. Active listening leads to more fruitful interactions, prevents misunderstandings, and fosters effective collaboration.

Summary & Key Takeaways

  • Communication with leaders should include components such as informing them about what you're doing, seeking their approval, asking for their input, and keeping them informed about previous agreements.

  • When communicating, focus on the what, why, and so what in your message, providing enough detail for understanding and emphasizing the importance and purpose of your words.

  • Writing before meetings helps generate and refine ideas, as well as encourages clear thinking, while productive meetings require a clear purpose, agenda shared in advance, and actionable results.

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