How to become a fashion Influencer - Caughtinacuff | Riya Jain #VoiceswithRaj Raj Shamani | Summary and Q&A

TL;DR

Bria Jiang shares her experiences and insights on blogging and the fashion industry.

Key Insights

• 🥰 Bria Jiang turned her love for fashion into a successful blogging career, showcasing how passion can lead to unexpected opportunities.
• 🥰 Overcoming negative feedback is vital; Bria promotes resilience and self-love amidst cyberbullying and critical comments online.
• ❓ Patience and a willingness to learn from mistakes are critical for longevity and success in the blogging industry.
• ❓ Investment in one’s brand and content is essential, as early collaborations required financial commitment for Bria.
• 👾 A well-defined niche and consistent effort are necessary components for attracting an audience in a crowded space.
• 💦 The process of content creation involves extensive planning and collaboration; the final product is just a fraction of the work.
• 🙃 Building a supportive community with friends can greatly assist in navigating the ups and downs of blogging.

Transcript

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Questions & Answers

Q: What motivated Bria Jiang to start her blog despite having no formal background in fashion?

Bria Jiang's passion for fashion drove her to start her blog, "Cotton Nut Cuffs," even though she graduated with a degree in management studies. She found herself increasingly drawn to fashion during her studies, and despite initially planning a different career path, her love for styling became a guiding force that inspired her to pursue blogging wholeheartedly.

Q: What strategies does Bria suggest for newcomers looking to monetize their blogs?

Bria suggests that newcomers should first focus on establishing a solid passion for blogging rather than starting with the expectation of financial gain. She emphasizes patience and encourages beginners to invest in their blogging efforts since it may take time—she earned her first collaboration after two years, highlighting that persistence is key in the often-saturated blogging market.

Q: How does Bria deal with negative comments and cyberbullying on social media?

Bria adopts a mature perspective toward negative comments, understanding that they often reflect the commenter’s own struggles. She chooses to focus on constructive criticism while letting go of unnecessary negativity, recognizing the support from her followers serves as motivation, especially during challenging times.

Q: What is the importance of branding and visual presentation in blogging, according to Bria?

Bria highlights that successful blogging entails much more than just styling outfits. The visual aesthetics, including backdrop and lighting, play crucial roles in creating appealing content. She insists that because audiences react to well-composed images, careful consideration of all elements in a photo shoot is essential for engagement.

Q: What misconceptions does Bria want to dispel about being a fashion blogger?

Bria aims to dispel the misconception that fashion blogging is a simple task rooted solely in dressing up. She stresses that there is a significant amount of planning, hard work, and behind-the-scenes effort that goes into producing quality content, which many people do not see or understand.

Q: What does Bria consider as the most challenging aspect of starting a blog?

Bria identifies the difficulty in standing out amid the oversaturated blogging landscape as a significant challenge. She emphasizes the need for patience and continual refinement of one's unique style and branding, suggesting that aspiring bloggers should remain true to themselves while developing their niche.

Summary & Key Takeaways

• Bria Jiang, a fashion and lifestyle blogger, shares her unexpected journey from a Management Studies graduate to an influential internet personality, highlighting her passion for fashion.

• She emphasizes the importance of hard work, planning, and patience in the blogging world, noting that success takes time and dedication.

• Bria discusses her approach to challenges, including handling negativity from others and strategies for monetizing her blog, stressing that passion should come before financial goals.