[NEW] How to Get Premium A+ Content (Without Paying $250,000) | Summary and Q&A

TL;DR

Amazon is now offering small sellers free access to premium A Plus content, which was previously only available to larger brands for a hefty fee.

Key Insights

• 🥶 Premium A Plus content was previously only available to large brands who could afford the high costs, but Amazon is now offering small sellers free access to this feature.
• 👻 Through premium A Plus content, sellers can display high-definition graphics, videos, and up to seven modules, allowing for a more visually appealing and informative product listing.
• 🛩️ Small sellers should take advantage of this opportunity to increase visibility and improve conversions, as there may be a future charge for premium A Plus content.
• 👍 To gain access to premium A Plus content, sellers need to have a published brand story and at least 15 approved A Plus content projects in the last 12 months for each Amazon store they sell on.
• ❤️‍🩹 Amazon will grant access to premium A Plus content at the end of each month for eligible sellers.
• 💌 Sellers can check their eligibility for premium A Plus content by receiving an email invitation from Amazon or by logging into the A Plus content manager in Seller Central.
• 🍧 Having a brand story is a prerequisite for accessing premium A Plus content, so sellers should ensure they have this feature before focusing on premium content.

Transcript

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Questions & Answers

Q: What is A Plus content?

A Plus content is a feature on Amazon that allows sellers to enhance their product listings with high-quality graphics, videos, and additional modules to provide a more immersive shopping experience for customers.

Q: How much did it previously cost to access premium A Plus content?

Premium A Plus content used to cost brands like Apple a quarter of a million dollars per year, making it unaffordable for small sellers.

Q: How can small sellers gain access to premium A Plus content?

Small sellers can gain access to premium A Plus content by meeting certain criteria, such as having a published brand story and at least 15 approved A Plus content projects in the last 12 months for each Amazon store they sell on.

Q: Will there be a charge for premium A Plus content in the future?

While the current access to premium A Plus content is free, there may be a future charge for this feature, similar to what happened with the Vine program on Amazon.

Summary & Key Takeaways

• Amazon is giving small sellers the opportunity to access premium A Plus content, which was typically reserved for larger brands who could afford the high cost.

• Premium A Plus content allows sellers to use high-definition graphics, videos, and additional modules to enhance their product listings.

• Small sellers can take advantage of this opportunity to increase visibility and boost conversions, but they should act quickly as there may be a future charge for this feature.