Are You Optimizing Your Feedburner / Feedblitz Email RSS Subject Line? | Summary and Q&A

TL;DR
Learn how to make your email subject lines look better in Feedblitz by using a simple code.
Key Insights
- 👤 Subscribing to blog posts via email is a preference for some users who do not use RSS readers.
- 💌 Feedblitz is an email subscription service that can be used to offer email subscriptions on a blog.
- 🫥 The default settings in Feedblitz may generate email subject lines that appear strange and unattractive.
- 💌 By using a specific code in the email branding settings, you can ensure that your email subject lines match the titles of your blog posts.
- 💌 Email subject lines play a vital role in capturing the attention of subscribers and encouraging them to open the emails.
- 💳 Providing options for different types of subscriptions can help cater to the preferences of a wider audience.
- 🫥 It is helpful to receive feedback from subscribers regarding any issues or improvements needed in email subject lines.
Transcript
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Questions & Answers
Q: Why is it important to give people the option to subscribe to a blog via email?
Some individuals prefer receiving blog posts through email rather than using an RSS reader like Google Reader. Providing this option allows you to cater to their preferences and increase your subscribers.
Q: Can you explain the issue with the default email subject lines in Feedblitz?
When you activate the email subscription service in Feedblitz, the subject lines of your emails will display the name of your feed instead of the title of your post. Additionally, there may be strange characters in the subject line.
Q: How can I make my email subject lines look better in Feedblitz?
In your Feedblitz account, go to the email branding settings and locate the "email subject / title" section. Insert the code "$latest item title$" into this field. This will ensure that your email subject lines match the title of your blog posts.
Q: Why is it important to have visually appealing email subject lines?
Well-crafted subject lines can catch the attention of your subscribers and entice them to open your emails. If the subject lines look unprofessional or confusing, recipients may ignore or delete your emails without reading them.
Summary & Key Takeaways
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Giving people the option to subscribe to your blog via email is a good idea as some prefer receiving posts in their inbox.
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Feedblitz is an email subscription service, and by default, the subject lines of your emails may appear weird.
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By using a specific code in your Feedblitz settings, you can make your email subject lines match your blog post titles.
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