Tackling Gender in Media | Geena Davis | Talks at Google | Summary and Q&A

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March 14, 2013
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Talks at Google
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Tackling Gender in Media | Geena Davis | Talks at Google

TL;DR

In family films and animated movies, female characters are underrepresented, stereotyped, and hyper-sexualized, with only one female character for every three male characters.

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Questions & Answers

Q: Why did Geena Davis decide to start researching gender depictions in media?

Geena Davis noticed a lack of female characters in children's entertainment and wanted to know the extent of the issue through data and research.

Q: What were the results of the research conducted by Geena Davis' institute?

The research found that in family films, there were three male characters for every one female character, and female characters were often stereotyped or hyper-sexualized.

Q: How does gender representation differ between G-rated and R-rated animated movies?

The research showed that female characters in G-rated animated movies wear the same amount of sexually revealing clothing as female characters in R-rated movies.

Q: What is the goal of Geena Davis' organization?

The goal of Geena Davis' organization is to achieve gender parity in media by adding more female characters and improving their portrayal.

Summary & Key Takeaways

  • Geena Davis noticed a lack of female characters in children's entertainment and founded a research institute to study gender depictions in media.

  • The research revealed that in family films, there are 3 male characters for every 1 female character, with the majority of female characters being stereotyped or hyper-sexualized.

  • G-rated animated movies portray female characters in sexually revealing clothing at the same rate as R-rated movies.

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