The Utility of the Creative Process | John Michael Schert | Talks at Google | Summary and Q&A

2.9K views
July 26, 2016
by
Talks at Google
YouTube video player
The Utility of the Creative Process | John Michael Schert | Talks at Google

TL;DR

The speaker discusses the importance of embracing and practicing the creative process to tap into new possibilities and foster innovation.

Install to Summarize YouTube Videos and Get Transcripts

Questions & Answers

Q: How does the speaker define the creative process?

The speaker defines the creative process as a balance between form and feeling, objective perspective and subjective understanding. It involves being open to possibility and tapping into the unknown.

Q: How can individuals practice the creative process?

The speaker suggests setting aside dedicated time for creativity, giving oneself permission to explore the unknown, and exposing oneself to inspiring input. They also recommend adopting a mindset of beginner's mind and employing insightful thinking.

Q: How can organizations foster creativity and innovation?

The speaker advises organizations to acknowledge the constant need for change and to value creative choice-making. They suggest identifying individuals who already practice creative thinking and elevating them to leadership positions. The speaker also emphasizes the importance of epistemic humility and giving oneself permission to take risks and explore new possibilities.

Q: Can creativity and the creative process be learned?

The speaker believes that creativity and the creative process can be learned and trained. They mention the importance of teaching skills related to insightful thinking, listening, and practicing beginner's mind. The goal is to integrate creative choice-making into individuals' daily lives.

Summary & Key Takeaways

  • The speaker shares their personal journey as a ballet dancer and the rigorous nature of ballet training, highlighting the importance of extrinsic and intrinsic motivation in learning and achieving mastery.

  • The speaker explores the concept of the creative process as a balance between form and feeling, and the importance of listening while telling in artistic expression.

  • The speaker discusses the application of the creative process in various fields, including business, and emphasizes the need to tap into the unknown and exercise creative choice-making.

Share This Summary 📚

Summarize YouTube Videos and Get Video Transcripts with 1-Click

Download browser extensions on:

Explore More Summaries from Talks at Google 📚

Summarize YouTube Videos and Get Video Transcripts with 1-Click

Download browser extensions on: