If I Were Starting On Instagram In 2023, This Is What I’d Do | Summary and Q&A

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March 15, 2023
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Phil Pallen
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If I Were Starting On Instagram In 2023, This Is What I’d Do

TL;DR

Learn how to succeed on Instagram in 2023 with insights on the algorithm, content strategy, branding, and scheduling using Adobe Express.

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Key Insights

  • 🏣 Understanding the Instagram algorithm is crucial for maximizing the popularity and visibility of your posts.
  • 🤩 Building relationships through interactions with your audience is key to increasing visibility on Instagram.
  • ❓ Content strategy on Instagram has shifted from visual perfection to utilizing templates and themes for efficient content creation.
  • 🔨 Utilizing branding tools like Adobe Express helps maintain brand coherence and simplifies content creation.

Transcript

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Questions & Answers

Q: How does the Instagram algorithm determine post popularity and visibility?

The Instagram algorithm takes into account early engagement, recency, and the various content types used in a post to determine its popularity and visibility to the audience.

Q: How does Instagram determine what content to show from creators?

Instagram looks at the relationships established through likes, comments, direct messages, and collaborative posts to determine which content to show from creators that users have interacted with.

Q: How can content templates and themes help with content creation on Instagram?

Content templates and themed posts provide a visual system that makes content creation easier and faster, ensuring brand consistency and reducing overthinking when creating new posts.

Q: How can Adobe Express help with content creation, branding, and scheduling on Instagram?

Adobe Express offers templates, branding options, and an intuitive app interface that simplifies content creation, ensures brand consistency, and enables easy scheduling of posts across multiple social media platforms.

Summary & Key Takeaways

  • The Instagram algorithm considers factors such as early engagement, recency, and different content types to determine the popularity and visibility of posts.

  • The algorithm prioritizes showing content from creators that users have interacted with, based on relationships established through likes, comments, direct messages, and collaborative posts.

  • Content strategy on Instagram has evolved from a focus on visual perfection to utilizing content templates and themed posts for efficient content creation and brand coherence.

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