INSTAGRAM STORIES | DailyVee 059 | Summary and Q&A

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August 11, 2016
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GaryVee
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INSTAGRAM STORIES | DailyVee 059

TL;DR

Instagram Stories is a new feature that is expected to have a significant impact on business and social media engagement.

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Questions & Answers

Q: What are the speaker's initial thoughts on Instagram Stories?

The speaker states that they are approaching Instagram Stories with a "wait-and-see" mentality, curious to see how people interact with the new feature.

Q: How does the speaker think Instagram is positioned in the marketplace?

The speaker believes that Instagram is in a vulnerable position, being squeezed between Snapchat and Facebook, and Instagram Stories is an attempt to regain relevance.

Q: Will Instagram Stories kill Snapchat?

The speaker believes that Instagram Stories will not kill Snapchat, as Snapchat is already a well-established platform with a large user base. However, it may attract users who have not yet built a big audience on Snapchat.

Q: How does the speaker perceive the potential impact of Instagram Stories on business?

The speaker believes that Instagram Stories can be a valuable tool for businesses, content producers, media companies, and brands, allowing them to produce more content and engage with their audiences in a less curated way.

Summary & Key Takeaways

  • The speaker has mixed feelings about Instagram Stories, seeing it as a copycat feature similar to Snapchat, but also acknowledging its importance and potential.

  • Instagram is in a vulnerable position, squeezed between Snapchat and Facebook, and this new feature may help it regain relevance.

  • The speaker believes that Instagram Stories will not kill Snapchat, but it may attract users who have not yet built a big audience on Snapchat.

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