MARKETING YOURSELF IS FREE. STOP COMPLAINING! #Rant | Summary and Q&A

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April 17, 2018
by
Roberto Blake
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MARKETING YOURSELF IS FREE. STOP COMPLAINING! #Rant

TL;DR

Free online platforms provide unlimited opportunities, and instead of complaining about algorithms and reach, individuals should embrace and utilize these platforms to grow their brand.

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Questions & Answers

Q: Why do people complain about social media platforms?

People often complain about algorithms and reach, feeling that these platforms are not helping them gain enough exposure. However, they fail to realize the potential and opportunities offered for free.

Q: How can individuals effectively promote their content without relying on platforms?

By building a street team and collaborating with others in their niche, individuals can cross-promote each other's content and grow together. They can also explore unconventional methods such as starting a podcast on Twitch or offering product photography services.

Q: What are some underrated platforms that people can leverage for promotion?

Twitch, a popular gaming platform, has a creative community where individuals can showcase their skills or start a podcast. Additionally, Facebook groups and Facebook ads can help grow an email list and reach a committed community.

Q: How can individuals monetize their content without relying solely on ad revenue?

Rather than solely relying on ad revenue, individuals can sell merchandise or offer services related to their content. For example, photographers can offer their skills to local businesses or serve as second shooters for weddings.

Summary & Key Takeaways

  • The speaker goes on a rant about how people are complaining about social media platforms and their algorithms, without realizing the vast opportunities they offer for free.

  • He emphasizes that instead of relying solely on platforms, individuals should take initiative, build a street team, and collaborate with others to promote their content.

  • The speaker mentions various unconventional methods to market oneself and stresses the importance of creativity and entrepreneurial mindset.

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