Alex kept track of books and articles he was reading, to-do lists, work projects, and research ideas. The product also became his daily journal. Like I said, an operating system for his life.

Roam has became a replacement for my personal workspaces in Google Docs and Notion.

I became obsessed with the product and how the bi-directional page architecture helps me express and rediscover ideas.

It is very rare to create cults via software, especially this early in the lifecycle of a product.

We love asking questions. But none of us really know. The product will be built by the cult, and not at investor dinners. That’s why I invested.