Kazuki
@kazuki
Cofounder of Glasp. I collect ideas and stories worth sharing 📚
San Francisco, CA
Joined Oct 9, 2020
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Following
5816
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1.47k
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171.03k
Atomic Graph
Sequoia Capital Pitch Deck Template
www.slideshare.net/PitchDeckCoach/sequoia-capital-pitchdecktemplate
Aug 9, 2022
1
Glasp – Capturing Information from the Web
tamethestars.wordpress.com/2022/08/02/glasp-capturing-information-from-the-web/
Aug 9, 2022
41
The death of the newsfeed — Benedict Evans
www.ben-evans.com/benedictevans/2018/4/2/the-death-of-the-newsfeed
Aug 9, 2022
7
Do Things, Tell People.
carl.flax.ie/dothingstellpeople.html
Aug 9, 2022
4
The Unreasonable Effectiveness of 1-1 Learning
every.to/superorganizers/the-unreasonable-effectiveness-of-1-1-learning
Aug 9, 2022
1
What is Design Thinking and Why Is It So Popular?
www.interaction-design.org/literature/article/what-is-design-thinking-and-why-is-it-so-popular
Aug 6, 2022
9
To make great changes in your life, follow the philosophy of kaizen
bigthink.com/smart-skills/kaizen/
Aug 5, 2022
9
Why Content is King
every.to/divinations/why-content-is-king-26199975
Aug 4, 2022
352
The 3 Economies Of The Internet
words.seedscout.com/p/the-3-economies-of-the-internet
Aug 1, 2022
11
The End of Social Media
every.to/p/the-end-of-social-media
Jul 31, 2022
172
The "Big Rocks" of Life by Dr. Stephen R. Covey
www.appleseeds.org//big-rocks_covey.htm
Jul 30, 2022
32
London’s coffeehouses to Bell Labs: a short history of learning communities
bhaumik.substack.com/p/from-londons-coffeehouses-to-bell
Jul 30, 2022
112
How to Start a Startup
startupclass.samaltman.com/
Jul 27, 2022
1
the actual work is not taking notes | obsidian
kmltkc.medium.com/the-actual-work-is-not-taking-notes-obsidian-22030d172f91
Jul 26, 2022
6
How to Increase Email Open Rates with H2H Subject Lines | Literal Humans
literalhumans.com/how-to-increase-email-open-rates-with-h2h-subject-lines/
Jul 26, 2022
14
SEO tips for Chrome Web Store
ultrablock.org/seo-tips-for-chrome-web-store/
Jul 23, 2022
7
Illusion of Transparency: Your Poker Face is Better Than You Think - Farnam Street
fs.blog/illusion-of-transparency/
Jul 23, 2022
91
The future of building and sharing knowledge — Enter Scrintal
blog.scrintal.com/the-future-of-building-and-sharing-knowledge-enter-scrintal-fc6a308a90ff
Jul 22, 2022
51
Better Than Free
kk.org/thetechnium/better-than-fre/
Jul 21, 2022
202
100 Unicorns: 12 different GTM Motions
read.first1000.co/p/100-unicorns-12-different-gtm-motions
Jul 20, 2022
152
Time management: do the things you actually want to do
nesslabs.com/time-management
Jul 18, 2022
82
How I Use Glasp To Highlight & Take Notes On The Internet
evchapman.medium.com/how-i-use-glasp-to-highlight-take-notes-on-the-internet-542c6afc2095
Jul 17, 2022
113
The Explosion of 2nd Brain Apps
lcwf-news.creativefibro.uk/the-explosion-of-2nd-brain-apps/
Jul 14, 2022
51
Transcript: The Art of Smart Brevity - Write Less, Say More | Jim VandeHei | TEDxOshkosh
ytscribe.com/v/NGy1o4jLkJc/
Jul 14, 2022
73
Axios HQ: The power of Smart Brevity
www.axioshq.com/smart-brevity
Jul 14, 2022
101
What You Think You Know About the Web Is Wrong
time.com/12933/what-you-think-you-know-about-the-web-is-wrong/
Jul 14, 2022
71
You Won’t Finish This Article
slate.com/technology/2013/06/how-people-read-online-why-you-wont-finish-this-article.html
Jul 14, 2022
51
New Decade, New Ideas
ev.medium.com/new-decade-new-ideas-faee8e712589
Jul 14, 2022
83
Evan Williams, Blogger/Twitter/Medium - XOXO Festival (2013)
www.youtube.com/watch?v=zR1xDBFdRZ0
Jul 14, 2022
1
Introducing Not Boring Capital
www.notboring.co/p/introducing-not-boring-capital
Jul 14, 2022
112
Going from 0-1k, SEO & Content Strategies, and Glasp
benjaminboman.com/email/ca9d9d3d-4649-4f65-82a9-ebc5150eb75e/
Jul 13, 2022
11
The Goals of Knowledge Management
web.mit.edu/ecom/www/Project98/G4/Sections/section1b.html
Jul 13, 2022
21
What's KM?
web.mit.edu/ecom/www/Project98/G4/Sections/section1a.html
Jul 13, 2022
5
The 4 Levels of Personal Knowledge Management - Forte Labs
fortelabs.co/blog/the-4-levels-of-personal-knowledge-management/
Jul 12, 2022
153
Why do so many brands change their logos and look like everyone else?
velvetshark.com/articles/why-do-brands-change-their-logos-and-look-like-everyone-else
Jul 11, 2022
121
Steelmanning: How to Discover the Truth by Helping Your Opponent
themindcollection.com/steelmanning-how-to-discover-the-truth-by-helping-your-opponent/
Jul 10, 2022
173
Dieter Rams: 10 Timeless Commandments for Good Design
www.interaction-design.org/literature/article/dieter-rams-10-timeless-commandments-for-good-design
Jul 8, 2022
15
A Brief History & Ethos of the Digital Garden
maggieappleton.com/garden-history
Jul 7, 2022
213
100 Unicorns: 12 different GTM Motions
Highlights & Notes
For High-intent Customers
#1 Produce discoverable Content
Ideal for: If the customer is high intent, actively searching the internet for a solution & is frustrated by the lack of a viable solution for their needs
#2 Create a Super-fan by over-servicing one customer at a time.
Ideal for: If the customer is high intent, not actively searching for a solution & requires a complex nuanced solution for their particular use-case.
#3 Hack a distribution channel
Ideal for: If the customer is high intent, not actively searching for a solution & the offering is straightforward
For Low-Intent Customers
#5 Cold Outreach [w/ a hook]
Ideal for: If the customer is low-intent, there are many alternative solutions and adapting a new solution is a pain.
#6 Launch somewhere [& get PR — Optional]
Ideal for: If the customer is low-intent (not actively searching for alternatives), the market is dominated by legacy players, and your offering is self-serve.
#8 Embed yourself in the community [authentically]
Ideal for: If the customer is low-intent (not actively searching for alternatives), the market is not dominated by legacy players 🦕 and the offering has a niche appeal
#10 Building in Public
Ideal for: If the customer is low-intent (not actively searching for alternatives), the market is not dominated by legacy players 🦕 and the offering has a wide appeal.
#11 Influencers
Ideal for: If the customer is low-intent (not actively searching for alternatives), market is not dominated by legacy players 🦕 and the offering has a wide appeal.
Spotify: Founders asked music bloggers to beta test the MVP. The product was impressive enough in one particular aspect: speed. This gave bloggers an interesting angle to write about.
Canva: Melanie Perkins (cofounder) aggressively reached out to graphic design influencers to find some win-win scenarios to get influencer power behind her design-in-a-box solution
Medium: Ev Williams (who cofounded Twitter before Medium) tapped his network to get influencers as early adopters of the product. President Obama was amongst this cohort of influencer early adopters
Also Ideal for: If the customer is low-intent and the offering is a consumer product in a new emerging category.
#12 Full Blown PR
Ideal for: Low Intent customers for products with a strong social mission 🌳🌞.