One of the most powerful things about AI is that it enables products to personalize the user experience. The early applications of this have been in edtech and search—if you’re explaining why it rains, you’ll use different language for an eight-year-old than for a high school student. We expect that this kind of customization will be a core value prop of many AI-enabled products.

What if you could get a single, concise answer written in natural language, with links to read more if you’re interested? LLM-powered search engines make this possible.

we see significant potential in enterprise-oriented applications for internal search. Most companies now use a number of communication apps and databases, such as Gmail, Slack, Drive, Asana, and more. Finding a single document, message, or metric across all these tools can be a challenge.

We can now deploy individualized learning plans at scale, giving each user a “teacher in their pocket” who understands their unique needs and can answer questions or test their skills.

It’s not hard to imagine a world where we all have an AI-powered “digital twin” trained on all of our writing and, eventually, speech.

Generative AI will make it easier, faster, and cheaper to produce quality games, while enabling players to truly customize their gameplay.

The most popular games cost millions—sometimes even hundreds of millions—to produce. Aside from the storyline of the game, developers need to generate thousands of media assets, from the graphics themselves to 3D models to soundtracks. 

There are 32 million small businesses in the U.S., and they represent more than half of net new jobs created since 2000. They play a crucial role in our economy, but they’re often short-staffed and overwhelmed, especially given recent labor shortages.

one of the most fruitful verticals has been ecommerce. Most of these businesses operate entirely online, which makes it easy for them to integrate AI tools into many parts of their workflow. And in a world of rising customer acquisition costs, brands are eager to try products that might help them lower costs, convert more shoppers, and increase retention.