these two investors are more like team members, one for PMF and one for scaling.

The more they have helped companies do it, the better they can help, and the fewer mistakes you will make.

In seed, the reality is that although 20% of seed companies get Series A funding, its probably closer to 2% that find true product market fit, which I measure as 20% MoM growth for 12+ months and 80% organic leads.

Finding PMF is fundamentally about user empathy, creativity and experimentation.

The most important thing when going into Series A is to be intentional about finding that partner who can help you. Founders often get distracted by firm logos, but the partner who leads your deal is 90% of the value you will get from the firm, so pick a partner not a firm.

To get them interested, target venture investors on twitter and clubhouse, follow them on medium and just generally show up a lot.