A good curator does the research, writes, and edits, and doesn’t just repost images.

Our choices are never fully personal -- we’re constantly looking around for clues about what’s right or wrong, what’s safe and what isn’t, how to be better human beings, and how to be more like our tribes.

Since the elements of closeness and trust are so important, micro-influencers are being favored over sought-after celebrities. They’re more connected with their community, and therefore more relatable to them.

The value doesn’t lie in having content distilled and distributed, but done so through the judgment of an expert. It pays to know who stands behind the curated content you consume and whether their specific outlook adds value to what’s being consumed.

The articles are free -- the selection isn’t. Diligent curation is hard work, and monetizing it is only fair. Trouble is, people have been monetizing sloppy work and calling it curation.

People are learning about the profitable power of the word, and that there is a huge market for curators as much as there is for the content creators out there.

It’s up to a knowledge-obsessed community to rescue the meaning of true curation, hoping the curators’ efforts are to inform and select, rather than being driven by a lack of creativity and a hunger for money.

As a community, we’re here to teach one another what's worth focusing on in this oversaturated world.