🚀 Is AI art ethical? Daily Active Users (DAU) vs. Monthly Active Users (MAU) in SaaS.

Kazuki

Hatched by Kazuki

Sep 25, 2023

4 min read

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🚀 Is AI art ethical? Daily Active Users (DAU) vs. Monthly Active Users (MAU) in SaaS.

In the world of art, the emergence of AI-generated artwork has sparked a heated debate. On one side, opponents argue that AI art lacks the essence of human emotion and intention, while on the other side, proponents believe that AI art is a form of democratization, opening up new possibilities for creativity and expression. Similarly, in the realm of software-as-a-service (SaaS), the concept of stickiness, measured by the ratio of daily active users (DAU) to monthly active users (MAU), plays a vital role in determining the success and engagement of a product.

Let's delve into these two seemingly disparate topics and explore the common threads that connect them.

The opponents of AI art claim that it is "soulless" because it lacks the human touch. They argue that what makes art meaningful is the human experience and the countless decisions made by artists during the creation process. AI, such as DALL-E, may generate visually stunning images, but it lacks the emotions and motivations that drive human artists. However, proponents argue that AI art should be seen as a new form of creativity. While AI may not experience emotions, it can still produce aesthetically pleasing and thought-provoking artwork. The democratization of art through AI allows more people to explore their creative potential and contribute to the artistic landscape.

A similar argument arises in the world of SaaS, where the DAU/MAU ratio serves as a measure of stickiness. DAU represents the number of unique users who engage with an app on a given day, while MAU represents the number of users who have interacted with the app within the past month. A higher DAU/MAU ratio indicates that users are returning frequently to engage with the app, signifying a higher level of stickiness. In contrast, a lower ratio suggests that users are not actively using the app on a regular basis.

Just as opponents of AI art argue that the lack of human involvement diminishes its value, a low DAU/MAU ratio in SaaS may indicate a lack of engagement and value for the users. The success of a SaaS product depends on its ability to attract and retain users, and a high stickiness ratio is a positive indicator. However, achieving a high ratio is not easy, as it requires providing consistent value and addressing the needs of the users.

To address the concerns around AI art and enhance stickiness in SaaS products, here are three actionable pieces of advice:

  • 1. Embrace the blend of human and AI creativity: Instead of viewing AI as a threat to human artistry, embrace it as an opportunity for collaboration. Artists can use AI tools as a source of inspiration and experimentation, combining their human emotions and intentions with the capabilities of AI. This symbiotic relationship can lead to the creation of unique and captivating artwork.

Similarly, in SaaS, finding the right balance between automation and human interaction is crucial. While AI algorithms can enhance efficiency and provide personalized experiences, human touch is still essential. Incorporating user feedback and human expertise can help refine the product and create a more engaging experience for users.

  • 2. Foster a culture of innovation and exploration: Encouraging artists to explore the possibilities of AI art can lead to groundbreaking creations. By providing resources and platforms for experimentation, artists can push the boundaries of traditional art forms and discover new ways of expression.

In the realm of SaaS, fostering a culture of innovation can drive engagement and stickiness. Encouraging employees to think creatively and experiment with new features or improvements can lead to the development of a product that truly resonates with users. Embracing a growth mindset and promoting a culture of continuous learning can fuel innovation and attract loyal users.

  • 3. Prioritize user experience and value: Ultimately, both AI art and SaaS products need to prioritize the user experience and deliver value. AI-generated artwork should evoke emotions and resonate with viewers, while SaaS products should provide solutions to users' problems and enhance their productivity or enjoyment.

In AI art, the focus should be on creating meaningful and impactful pieces that transcend the limitations of the AI algorithm. Artists can infuse their expertise and unique perspectives to add depth and significance to AI-generated artwork.

Similarly, in SaaS, understanding user needs and pain points is crucial. By conducting user research, collecting feedback, and continuously iterating on the product, SaaS companies can ensure that their offerings deliver genuine value and engage users on a regular basis.

In conclusion, the debate surrounding the ethics of AI art and the importance of stickiness in SaaS share common themes. Both domains require a balance between AI automation and human involvement, a culture of innovation, and a focus on delivering value to users. By embracing these principles, we can navigate the complexities of AI art and create SaaS products that truly captivate and engage users.

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