"The Habits Guide: How TikTok's Algorithm Helps You Build Good Habits and Break Bad Ones"

Kazuki

Hatched by Kazuki

Aug 19, 2023

3 min read

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"The Habits Guide: How TikTok's Algorithm Helps You Build Good Habits and Break Bad Ones"

Habits play a significant role in shaping our lives. According to researchers at Duke University, habits account for about 40 percent of our behaviors on any given day. They are the small decisions we make and actions we perform every day. Our habits ultimately define who we are, what we believe, and the personality we portray. Every habit, whether good or bad, follows a three-step pattern: reminder, routine, and reward.

Interestingly, TikTok, the popular social media platform, has leveraged the power of its algorithm to help users build good habits and break bad ones. The algorithm, known as the For You Page feed algorithm, plays a crucial role in curating content for each user based on their interests and preferences.

One of the key insights from TikTok's success is the importance of paying attention to customers. While you can't solely rely on customer feedback, it provides valuable signals that can help in building a solid business. TikTok's algorithm is highly responsive and accurate, allowing it to overcome cultural barriers and connect with users from different backgrounds.

TikTok's algorithm acts as a rapid and efficient market maker, connecting videos with the audiences they are destined to delight. Unlike other social networks, TikTok does not rely heavily on a follower graph. Instead, it sorts its users into dozens and dozens of subcultures based on their interests. This approach eliminates the negative network effects that often hinder the growth of social networks.

The success of TikTok can be attributed to its ability to create an interest-based network rather than solely relying on a social graph. While social graphs have limitations, such as users being interested in only certain aspects of a person's content, interest graphs provide a more targeted and personalized experience. TikTok's algorithm assembles an interest graph through passive personalization, learning users' preferences through their consumption habits.

To build good habits and break bad ones, TikTok's algorithm offers valuable lessons. Here are three actionable pieces of advice:

  • 1. Pay attention to your customers: While you can't solely rely on customer feedback, paying attention to your users' preferences and interests can provide valuable insights for building a successful product or service.
  • 2. Leverage algorithms for personalization: Algorithms can help in creating personalized experiences for users, allowing them to discover content that aligns with their interests and helps in building positive habits.
  • 3. Create an interest-based network: Rather than relying solely on social connections, focus on building a network that revolves around users' interests. This can provide a more engaging and targeted experience for users, increasing their likelihood of forming good habits.

In conclusion, TikTok's algorithm has revolutionized the way we build habits and consume content. By leveraging the power of personalization and interest-based networks, TikTok has successfully enabled users to build good habits and break bad ones. By paying attention to customers, leveraging algorithms for personalization, and creating interest-based networks, we can apply these lessons to our own lives and endeavors.

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