Quiet Period: Definition, Purpose, Violation Examples and Challenges Faced by Businesses in Lagos State

Feranmi Olaseinde

Hatched by Feranmi Olaseinde

Sep 11, 2023

4 min read


Quiet Period: Definition, Purpose, Violation Examples and Challenges Faced by Businesses in Lagos State


In the world of finance and business, there are various regulations and restrictions put in place to ensure fair practices and maintain market integrity. One such regulation is the quiet period, which is enforced by the U.S. Securities and Exchange Commission (SEC) before a company's initial public offering (IPO). This article explores the definition, purpose, violation examples of the quiet period, and its impact on businesses in Lagos State, Nigeria.

What is a Quiet Period?

A quiet period refers to a specific timeframe during which a company's management and marketing teams are prohibited from sharing opinions or additional information about the firm. This restriction aims to preserve objectivity and prevent the appearance of a company providing insider information to select investors. In the case of an IPO, the quiet period begins when a company files registration paperwork with U.S. regulators and extends for 40 days after the stock starts trading. Additionally, publicly-traded companies have a quiet period of four weeks before the end of each business quarter.

The Purpose of the Quiet Period

The primary purpose of the quiet period is to maintain fairness and transparency in the market. By prohibiting management teams from making forecasts or expressing opinions about the value of their company, it ensures that all investors have access to the same information. This prevents any unfair advantage that could be gained by certain investors who have early access to insider knowledge. The quiet period serves to level the playing field and promote trust in the financial markets.

Violation Examples of the Quiet Period

While the quiet period is meant to be strictly adhered to, there have been instances where companies and individuals have violated this regulation. Such violations can have serious consequences and may result in legal action. One common example of a violation is when a company's management or marketing agents make public statements about the company's performance or prospects during the quiet period. This can create an unfair advantage for certain investors and undermine the integrity of the market.

Challenges Faced by Businesses in Lagos State

In Lagos State, Nigeria, businesses are facing a different set of challenges that are impacting their operations and customer experience. One major challenge is the increased transaction costs associated with point-of-sale (PoS) transactions. This issue has arisen amidst high inflationary pressures and an economic downturn, further exacerbating the difficulties faced by businesses and customers alike.

The increased PoS transaction costs in Lagos State pose significant challenges for businesses. These costs, which can be in the form of transaction fees and taxes, eat into the profit margins of businesses. As a result, businesses may be forced to increase the prices of their products or services, making them less affordable for customers. This can lead to a decrease in sales and ultimately affect the sustainability of businesses.

Additionally, the increased transaction costs can discourage the use of electronic payment systems, such as PoS terminals, and push businesses towards cash transactions. This shift towards cash transactions can have negative implications for the economy, as it promotes the informal sector and makes it harder to track financial flows. It also increases the risk of theft and fraud, as cash transactions are inherently less secure than electronic payments.

Actionable Advice for Businesses in Lagos State

Despite the challenges posed by increased PoS transaction costs, there are steps that businesses in Lagos State can take to mitigate their impact and ensure their sustainability. Here are three actionable pieces of advice for businesses:

  • 1. Explore alternative payment options: Businesses can consider diversifying their payment options by offering alternative methods such as mobile money or online payment platforms. This can provide customers with more flexibility and reduce their reliance on PoS transactions.
  • 2. Negotiate transaction fees: Businesses should proactively engage with financial institutions and payment service providers to negotiate lower transaction fees. By demonstrating the volume of transactions and the potential for future growth, businesses may be able to secure more favorable terms.
  • 3. Embrace technology and automation: Businesses can invest in technology and automation solutions to streamline their operations and reduce costs. This can include implementing inventory management systems, adopting cloud-based accounting software, or leveraging data analytics to optimize pricing and inventory decisions.


The quiet period, a regulation enforced by the SEC, plays a crucial role in maintaining fairness and transparency in the financial markets. It restricts companies from sharing opinions or additional information during specific timeframes, ensuring equal access to information for all investors. However, businesses in Lagos State face their own set of challenges, particularly the increased PoS transaction costs. By exploring alternative payment options, negotiating transaction fees, and embracing technology, businesses can navigate these challenges and ensure their long-term success in a rapidly changing economic landscape.

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