The Intersection of Composable Membership, Social Capital, and Play-to-Earn Gaming in Web3
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Aug 17, 2023
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The Intersection of Composable Membership, Social Capital, and Play-to-Earn Gaming in Web3
Introduction:
In the world of Web3, the concept of membership has evolved beyond its traditional boundaries. Composable membership and its role in generating social capital have emerged as key factors in shaping online communities and economies. Additionally, the rise of "play-to-earn" gaming has transformed the way work is perceived and valued in Web3. This article explores the connection between these two phenomena, highlighting their impact on ownership, trust, and the future of work.
Composable Membership and Social Capital:
Composable membership goes beyond the financial stake that comes with owning a token. It focuses on building social capital within a community. Access becomes a means of discovery, permissions translate into responsibility, and status holds weight. Unlike Web2, where membership revolves around services, Web3 allows services to emerge from membership. The absence of a centralized ownership of tokens eliminates the race to the top of the membership hierarchy. Instead, social capital becomes the driving force behind community cohesion.
Defining Social Capital:
Social capital can be understood as an allowance for trust, experimentation, and flexibility within a community. A robust membership system that empowers individuals to make decisions and prevents social forks is essential for building social capital. Membership, identity, and relationships serve as a proxy for reputation, enabling creatively weighted incentives. This opens up new possibilities for community-driven economies and decentralized decision-making.
Play-to-Earn Gaming and the Evolution of Work:
The concept of "play-to-earn" gaming has gained significant traction in Web3. One notable example is Axie Infinity, a game that has generated over $3 billion in total sales since its launch in 2018. Axie Infinity tokenized experience points, allowing players to trade them as tokens. This led to the creation of a decentralized exchange and liquidity pool on Uniswap. What makes Axie Infinity unique is that it attracted players from the Philippines, who turned to the game as a means of escaping economic hardships caused by the lockdown.
The Role of Guilds and Community Empowerment:
To scale the introduction of play-to-earn gaming and provide access to players worldwide, Axie Infinity implemented a guild system. Guilds serve as a way to empower individuals and offer scholarships that provide access to the game. The Philippines, known for its early adoption of social networks, became a hotbed for Axie Infinity's growth. However, this movement is not limited to a single country; emerging market economies worldwide are experiencing the shift towards community-driven value creation.
Ownership and Value Redistribution:
One of the key aspects of Web3 and play-to-earn gaming is the removal of middle-men. Traditional gaming platforms often retain a significant portion of generated revenue. Axie Infinity, on the other hand, shares the value with the community responsible for its growth. By allowing players to own economic benefits, the game fosters an emotional connection and encourages continued engagement. This shift towards user ownership and value redistribution paves the way for a more sustainable and inclusive gaming ecosystem.
The Challenges and Future of Web3:
While the play-to-earn gaming model has proven successful, managing capital flows and token supply within metaverses presents ongoing challenges. The community's role in education and onboarding has been instrumental in Axie Infinity's growth, with referrals accounting for 80% of users. The deeper the economic and social relationships within the community, the more entrenched the ecosystem becomes. The blending of work and play in Web3 will continue to evolve, leveraging crypto as a means of exchanging value across various industries.
Actionable Advice:
- 1. Foster community-driven ownership: Encourage platforms and projects to prioritize value redistribution and empower users to own economic benefits. This creates a deeper connection and motivates continued engagement.
- 2. Embrace composable membership: Build membership systems that go beyond financial stakes and focus on nurturing social capital. Enable decision-making and prevent social forks, fostering trust and experimentation within the community.
- 3. Explore play-to-earn opportunities: Consider the potential of play-to-earn gaming in transforming traditional work models. Look for ways to incorporate crypto as a means of value exchange, blurring the lines between work and play.
Conclusion:
The emergence of composable membership and play-to-earn gaming in Web3 signifies a fundamental shift in the way communities form, economies operate, and work is perceived. By leveraging social capital and empowering individuals, Web3 holds the potential to create more inclusive and sustainable ecosystems. As we navigate the challenges and opportunities of this new era, embracing decentralized ownership and exploring innovative models like play-to-earn will shape the future of Web3 and redefine the boundaries of work and play.
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