How Medium Became a Leading Blogging Platform by Focusing on Learning and Creating

How Medium Became a Leading Blogging Platform by Focusing on Learning and Creating

In today's digital age, blogging has become a popular medium for individuals to express their thoughts, share information, and connect with others. With the rise of various blogging platforms, one platform that stands out is Medium. So, what sets Medium apart from the rest and how did it become a leading blogging platform?

Medium's success can be attributed to its unique approach to blogging. Unlike other platforms that focus on personal branding and identity, Medium places a strong emphasis on the information and ideas being shared. This approach has made Medium a trusted resource that ranks incredibly well in search results. When users search for specific topics, they are more likely to come across Medium articles that provide valuable insights and knowledge.

One feature that has contributed to Medium's popularity is its clapping feature. Similar to the concept of "liking" or "favoriting" content on other platforms, users can applaud an article by clicking the clap button. This feature not only allows readers to show their appreciation for a well-written piece but also serves as a measure of the article's quality and popularity. The more claps an article receives, the more visibility it gains within the Medium community.

Another similarity to the clapping feature is the ability for users to highlight and comment on specific parts of a text that they find particularly interesting or profound. These highlights and comments are then archived to the user's profile, allowing their followers to see the kind of content that resonates with them. This not only helps build a sense of community but also allows users to discover new articles and perspectives based on the recommendations of others.

However, Medium's success goes beyond just its features. It stems from a larger cultural shift in mindset – a shift towards prioritizing learning and creating over entertainment and distraction. As Benjamin Hardy once said, "Ordinary people seek entertainment. Extraordinary people seek education and learning." It is this mindset that sets successful individuals apart from the rest.

Unfortunately, many people today do not prioritize learning and personal development. They have replaced their ambitions and goals with mindless scrolling on social media, watching TV, or partying. The pursuit of entertainment and distraction has become an enemy of creation and learning, keeping individuals trapped in mediocrity.

The truth is, the extent of your personal growth and success is directly determined by the quality of your learning and how much you invest in yourself. Renowned motivational speaker Jim Rohn once said that the most successful people in the world are lifelong learners. Formal education can help you make a living, but true success comes from self-education and continuous personal growth.

To avoid ending up with regret on your death-bed, it is crucial to choose self-education over entertainment. As George Larimer wisely said, "You've got to wake up every morning with determination if you're going to go to bed with satisfaction." By becoming a better version of yourself through learning and personal development, you can attract extraordinary opportunities and gravitate towards success.

In a world where most people settle for a normal life, living an extraordinary life requires giving up many of the things that are part of a normal one. It may be a lonely road at times, and rejection may become a frequent occurrence, but the rewards are worth it. As Scott Adams said, "Every skill you acquire doubles your odds of success." By prioritizing learning, investing in self-education, and embracing the unknown, you can enter the top ranks of your field and live an extraordinary life.

So, what actionable advice can we take away from Medium's success and the importance of learning and creating?

• 1. Prioritize learning: Make a conscious effort to invest in your personal development and growth. Seek out knowledge, whether through books, courses, or mentorship. Commit to lifelong learning and never stop acquiring new skills and insights.

• 2. Embrace self-education: Recognize that formal education is just the beginning. Take the initiative to educate yourself on topics that interest you and align with your goals. Self-education allows you to explore subjects in-depth, think critically, and develop a unique perspective.

• 3. Choose creation over consumption: Instead of mindlessly consuming entertainment and distractions, focus on creating something of value. Whether it's writing articles, creating art, or building a business, the act of creation not only brings fulfillment but also sets you apart from the crowd.

In conclusion, Medium's success as a leading blogging platform can be attributed to its focus on learning and creating. By prioritizing the information and ideas being shared, Medium has become a trusted resource for valuable insights and knowledge. We can learn from this approach and prioritize our own personal development and growth. By investing in self-education, embracing the unknown, and choosing creation over consumption, we can enter the realm of extraordinary success and live a fulfilling life. So, let us choose self-education and personal growth over entertainment and distraction, and pave our own path to success.