The Power of Small Teams and the Limitations of Neuroplasticity


Hatched by Glasp

Jul 30, 2023

3 min read


The Power of Small Teams and the Limitations of Neuroplasticity


In this article, we will explore two seemingly unrelated topics - the success of Pocket with a small team and the overhype surrounding neuroplasticity. While these subjects may appear distinct, they share a common thread - the importance of focusing on what truly matters and avoiding unnecessary complexities. By understanding the lessons from Pocket's journey and questioning the assumptions around neuroplasticity, we can gain valuable insights for personal and professional growth.

The Power of Small Teams:

Pocket's remarkable achievement of reaching 20 million users with just 20 people challenges the notion that a large team is necessary for significant impact. When faced with the prospect of a team of 60 at Evernote, Pocket's founder questioned the need for such a large workforce. He realized that a smaller team allows for razor focus and makes it harder to deviate from what is critically important. With fewer people, the team at Pocket was able to maintain a concentrated culture based on trust, scrappiness, and ownership. This highlights the significance of a strong and shared vision within a team, where bonds and a common worldview can form more quickly without complex hierarchies in the way.

Furthermore, Pocket's success can be attributed to its ability to make people outside the company feel like part of the team. By constantly asking how they can make things simpler for all involved, Pocket ensures that external stakeholders are not burdened with reinventing the wheel. This emphasis on simplicity fosters collaboration and encourages widespread adoption, ultimately driving Pocket's growth. The lessons from Pocket's journey teach us the power of staying focused, building strong relationships, and constantly seeking ways to simplify processes.

The Limitations of Neuroplasticity:

Neuroplasticity, the brain's ability to reorganize its structure, function, and connections, has been widely discussed in the media. However, the popular understanding of neuroplasticity often conflates it with learning new skills, acquiring habits, or changing behavior. This loose definition creates confusion and oversimplifies the complex processes occurring within the brain.

Neuroessentialism, the idea that all human psychological experiences can be explained solely through brain processes, further perpetuates this misunderstanding. While it is true that changes in the brain accompany learning, habit formation, and behavior change, it is essential to consider other factors beyond neuroscientific evidence. Many claims about human psychology can be adequately addressed at the level of behavior, without invoking neuroplasticity.

By falling prey to neuroessentialism and attributing everything to neuroplasticity, we risk oversimplifying the complexities of the mind and becoming susceptible to pseudo-authoritative marketing. It is crucial to choose the appropriate level of analysis, question the intent behind information, and be critical of the sources we rely on for understanding the brain.

Actionable Advice:

  • 1. Embrace the power of focus: Whether in a personal or professional setting, maintaining a razor focus on what truly matters can lead to significant impact. Avoid getting caught up in unnecessary complexities or tasks that do not align with your goals.
  • 2. Foster strong relationships: Building bonds and a shared worldview within a team can accelerate growth and success. Prioritize trust, scrappiness, and ownership to create a culture that drives collaboration and innovation.
  • 3. Question assumptions: When encountering scientific concepts like neuroplasticity, critically evaluate the information presented. Consider other factors that may contribute to the observed behaviors or changes and be cautious of marketing attempts to oversimplify complex processes.


The stories of Pocket's success with a small team and the misconceptions surrounding neuroplasticity highlight the importance of focus, simplicity, and critical thinking. By learning from these examples, we can navigate the complexities of personal and professional growth with a clearer understanding of what truly matters. As we strive for success and self-improvement, let us remember the power of small teams and the need to question assumptions to avoid falling prey to oversimplified narratives.

Hatch New Ideas with Glasp AI 🐣

Glasp AI allows you to hatch new ideas based on your curated content. Let's curate and create with Glasp AI :)