The Power of Learning from Successful People and Email Marketing Trends for 2019

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Sep 07, 2023

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The Power of Learning from Successful People and Email Marketing Trends for 2019

Introduction:

There’s an old saying that claims every person should do the following three things in their lifetime: Plant a tree, have a child, and write a book. The idea is that all three will live on long after we’re gone. But what if instead of writing our own book, we studied the books written by successful people? This article explores the power of learning from successful individuals and also delves into the latest email marketing trends for the year 2019.

Learning from Successful People:

Idolizing traps you into imitating ‘perfect’ versions of imperfect people. Learning, on the other hand, allows you to observe, synthesize, and pave your own path. While studying hundreds of successful people, it became evident that the highest performers didn't use "tricks" or "hacks" to achieve greatness. They used mental frameworks that fundamentally changed the way they saw the world.

The Basics and Consistency:

One common point among successful individuals is their focus on the basics. They understand that mastering the fundamentals is crucial for long-term success. Whether it is in business, sports, or any other field, having a solid foundation is essential. Furthermore, consistency in applying these basics is key. Success doesn't happen overnight, but rather through persistent effort and dedication.

Learning from Successes and Failures:

There is no perfect human being, but we can all learn from each other's most fulfilling successes—as well as our most devastating failures. By studying both the triumphs and pitfalls of successful individuals, we gain valuable insights that can guide us on our own journey. It is through this process of learning and adapting that we can make progress and achieve our goals.

Email Marketing Trends for 2019:

In today's digital age, email marketing remains an effective tool for businesses to connect with their audience. However, understanding the latest trends is crucial for success. One significant trend is the shift towards mobile interaction with emails. Many readers now open emails on their mobile devices before investigating further on desktop. It is important for marketers to optimize their email campaigns for mobile responsiveness to ensure a seamless user experience.

Mobile Readership Statistics:

According to recent data, 40% of people 18 years old and under will always open an email on their mobile first. Additionally, 28% of readers between the ages of 19 and 34 tend to open emails on their smartphones first. These statistics highlight the importance of designing email content that is visually appealing and easily digestible on mobile devices.

Popular Mobile Clients:

When it comes to mobile clients for reading emails, Apple iPhone takes the lead with 29% of all opens occurring on this platform, as of June 2018. This percentage has increased by 1% from the previous year. Gmail, on the other hand, is a close runner-up at 27%, also experiencing a 1% increase from 2017. Marketers should take note of these popular mobile clients and optimize their email campaigns accordingly.

Actionable Advice:

  • 1. Master the Basics and Stay Consistent: Take the time to understand and perfect the fundamentals of your chosen field. Consistently apply these basics in your daily activities to build a strong foundation for success.
  • 2. Learn from Successes and Failures: Study the journeys of successful individuals, both their triumphs and failures. Extract valuable lessons from their experiences and apply them to your own path.
  • 3. Optimize Email Campaigns for Mobile: As mobile readership continues to rise, ensure that your email content is mobile-friendly. Design emails that are visually appealing, concise, and easy to navigate on mobile devices.

Conclusion:

In conclusion, learning from successful individuals can provide us with invaluable insights and mental frameworks that can fundamentally change the way we see the world. By focusing on the basics, staying consistent, and learning from both successes and failures, we can pave our own path to greatness. Additionally, staying up to date with email marketing trends, particularly the shift towards mobile interaction, is essential for businesses to effectively engage with their audience. Incorporating these actionable advice into our lives and marketing strategies can lead to long-term success and growth.

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