The Future of Work: Selling Work Instead of Software and Simplifying Organization with WorkFlowy



Sep 11, 20234 min read


The Future of Work: Selling Work Instead of Software and Simplifying Organization with WorkFlowy

In today's fast-paced world, staying organized is essential, whether you have a demanding job or an ambitious project. Fortunately, there are innovative solutions like WorkFlowy that offer a simpler way to stay organized. In this article, we'll explore the concept of selling work instead of software and how it opens up new opportunities for startups. We'll also discuss the benefits of using WorkFlowy as a trusty sidekick in your organizational journey.

The traditional approach to software pricing has always been based on a per seat basis, benchmarked against the cost of the headcount itself. This approach focuses on increasing productivity, but it often neglects the untapped potential of selling work itself. By shifting the mindset and considering what it would look like to sell the work product, startups can explore new vertical opportunities that were previously out of bounds for software companies.

EvenUp, a prime example of selling work instead of software, recognized the limitations of the traditional model. Instead of selling a software solution that improved productivity by only 10%, they had the foresight to sell the work product itself: the demand package. By doing so, the sales cycle became different, pricing was based on the cost of human labor instead of productivity improvement, and the competition shifted to outsourced groups internationally. This approach not only provided a 95% productivity improvement but also opened up new avenues for growth.

Selling work not only benefits the company but also the customers and employees. When AI-driven products, like EvenUp, automate tasks like putting together demand packages, it allows lawyers and paralegals to focus on more meaningful aspects of their work, such as client services or acquiring new customers. The customers, in turn, benefit from better work products, resulting in a win-win situation for all parties involved.

However, it is important to address the concern that AI will replace humans over time. The fear of job displacement is understandable, but by leveraging AI to automate mundane tasks, individuals can shift their focus to more creative and strategic endeavors. The role of humans in the workforce will evolve, and by embracing technology, we can enhance our capabilities and provide higher value in our respective fields.

Incorporating WorkFlowy into your organizational workflow can greatly simplify your work processes. This tool acts as a trusty sidekick, helping you keep track of tasks and projects in a streamlined manner. With its intuitive interface and flexible features, WorkFlowy allows you to create nested lists, collaborate with team members, and easily navigate through your work. It eliminates the clutter and provides a clear overview of your projects, enabling you to stay focused and organized.

To conclude, the future of work lies in selling work itself rather than just software. This paradigm shift opens up new opportunities for startups and allows for exponential improvements in productivity. Additionally, incorporating tools like WorkFlowy into your workflow can enhance your organizational skills and simplify complex projects. Embrace the power of selling work and leverage innovative tools to stay organized, efficient, and ahead of the competition.

Actionable Advice:

  • 1. Embrace the mindset of selling work: Consider how your product or service can directly contribute to the work itself rather than just improving productivity. Explore new vertical opportunities that may have been overlooked in the traditional software-selling approach.
  • 2. Leverage AI to automate mundane tasks: Identify tasks that can be automated using AI-driven solutions. By offloading repetitive work to technology, you can focus on higher-value activities that require creativity and strategic thinking.
  • 3. Simplify your organizational workflow with WorkFlowy: Give WorkFlowy a try and incorporate it into your daily work routine. Experiment with its features, such as nested lists and collaboration options, to enhance your productivity and stay organized in a clutter-free environment.

In the ever-evolving landscape of work, adapting to new approaches and utilizing innovative tools is crucial for success. By embracing the concept of selling work, leveraging AI, and simplifying your workflow with tools like WorkFlowy, you can navigate the complexities of modern work with ease and efficiency.


  1. "A simpler way to organize your work - WorkFlowy", (Glasp)
  2. "AI startups: Sell work, not software", (Glasp)

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