17 Untapped Ways to Find New Content Ideas for Successful Blogging

17 Untapped Ways to Find New Content Ideas for Successful Blogging

Introduction:

When it comes to blogging for business, it's crucial to focus on acquiring new customers and growing your business. Instead of solely aiming to increase blog traffic, businesses should prioritize bringing in highly targeted visitors who will convert into customers and generate revenue. In this article, we will explore 17 untapped ways to find new content ideas that will help you achieve your goals and make your blog a successful customer acquisition channel.

1. Use Google Image Tags:

One effective way to generate new content ideas is by using Google Image Tags. By entering a broad topic idea into Google Images and examining the suggested tags, you can combine these tags with your keyword to come up with more specific topics. For example, if you search for "Paleo Diet," you can use the Google Image tags to create topics like "Paleo diet meal plan" or "Paleo Diet breakfast."

2. Explore the Facebook Ad Library:

The Facebook Ad Library is an untapped source of proven content ideas. By searching for Facebook pages in your niche and looking for boosted posts promoting specific content, you can identify successful pieces of content that resonate with the audience. Analyzing the exact words and phrases used in these promotions can provide valuable insights for your own content creation.

3. Utilize the Reddit Keyword Research Tool:

The Reddit Keyword Research Tool is a unique tool that reveals hot topics being discussed on Reddit. Unlike traditional keyword research tools, this tool showcases trending topics that people are actively engaging with. It even provides monthly search volume data from the Google Keyword Planner, allowing you to uncover popular topics relevant to your niche.

4. Harness the Power of Best By Links Reports:

To ensure your content attracts backlinks, utilize the "Best By Links" report offered by SEO tools like Semrush. This report highlights pages on a website that have received the most backlinks. By applying the Skyscraper Technique to these successful pieces of content, you can create even better versions that have the potential to attract more backlinks and drive traffic.

5. Discover Emerging Trends with the Exploding Topics Tool:

The Exploding Topics Tool is a free resource that scans the web for topics that are rapidly gaining popularity. To find niche-specific topics, you can sort the list by categories such as tech, fitness, and more. By staying ahead of emerging trends, you can create content that resonates with your target audience and capitalizes on their interests.

6. Tap into the Goldmine of Blog Comments:

Blog comments can provide a wealth of content ideas. While traditional keyword research may not highlight certain topics, the demands and inquiries of your audience can reveal untapped content opportunities. Pay attention to the questions, suggestions, and concerns raised in the comment section to address their needs and provide valuable content.

7. Analyze Competitor's YouTube Channels:

For video content ideas, exploring a competitor's YouTube channel can be incredibly insightful. Sorting their videos by "Most Popular" allows you to identify the topics that have resonated the most with their audience. This strategy can also be applied to other content formats such as blog posts, infographics, podcasts, and more.

8. Gain Inspiration from Product Hunt:

Product Hunt is a platform where products that solve specific problems and cater to growing niches are highlighted. By checking out products that win awards or gain recognition, you can identify problems people are seeking solutions for. For instance, if team collaboration tools are trending, you can create a post listing the most popular tools in that category.

9. Utilize Google Analytics Landing Pages Report:

If your blog generates even a small amount of traffic, Google Analytics' landing pages report can provide valuable insights. By analyzing the pages that drive traffic to your website, you can identify successful content topics, formats, authors, promotional strategies, SEO techniques, writing styles, and visuals. This data can inform your future content creation efforts.

10. Consider Content Relaunches:

Instead of always coming up with new content ideas, consider relaunching older posts that have performed well in the past. By updating and repackaging the content, you can attract new audiences and potentially increase organic traffic to those pages significantly. This strategy has proven to be effective, with relaunched content often experiencing a significant boost in traffic.

11. Create Yearly Guides for Competitive Niches:

In highly competitive niches, it can be challenging to rank for popular keywords. Instead of creating blog posts on competitive topics that may get buried in search engine results, consider creating annual guides. While you may not rank first for competitive keywords like "SEO," you can target "keyword + year" versions of those terms, providing valuable and timely information to your audience.

12. Build a Content Swipe File:

A content swipe file is a collection of interesting and inspiring content that you come across. It could include designs, articles, infographics, or any other content that sparks creativity. This swipe file becomes a valuable asset for your content team, providing ideas and inspiration for future content creation, regardless of its relation to your site's niche.

13. Explore Google's Searches Related To Feature:

To find low-competition long-tail keywords, explore Google's "Searches related to X" feature. After searching for a broad topic, scroll to the bottom of the first page to find a list of related search terms suggested by Google. Clicking on these suggested searches and exploring subsequent suggestions can unveil a range of untapped content ideas.

14. Find Super Low-Competition Keywords:

Reverse engineering a competitor's top keywords can help you discover low-competition opportunities. By using a keyword research tool, filter the results to display keywords with a keyword difficulty score of less than 20. Additionally, filter for keywords with a cost-per-click (CPC) higher than $2.00 to identify keywords with buyer intent, ensuring your content attracts an interested audience.

15. Leverage A/B Rankings Keyword Questions Tool:

The A/B Rankings Keyword Questions Tool scrapes the "People also ask" section of search results, providing a list of popular questions people are searching for. By addressing these questions in your content, you can attract organic traffic and position yourself as a valuable source of information.

16. Gain Insights from Podcast Titles and Descriptions:

Podcasts within your niche can serve as a valuable source of content ideas. By quickly scanning podcast titles and descriptions, you can identify topics that resonate with the audience. This approach is particularly useful for generating video or audio content, but it can also inspire ideas for blog posts, infographics, and other content formats.

17. Explore Conference Agenda Pages:

Conference agenda pages offer a unique opportunity to discover in-demand topics that people are willing to pay to learn about. By exploring these pages, you can gain fresh content ideas that are not commonly found in keyword research tools. Capitalize on the knowledge shared at conferences and create valuable content that addresses the needs and interests of your target audience.

Conclusion:

Finding new content ideas for successful blogging requires thinking beyond traditional keyword research tools and exploring untapped sources of inspiration. By utilizing techniques such as Google Image Tags, Facebook Ad Library, Reddit Keyword Research Tool, and more, you can consistently generate fresh and engaging content. Remember to focus on creating content that attracts your target audience, converts visitors into customers, and ultimately grows your business.

Actionable advice:

• 1. Regularly review and update your content swipe file to ensure a constant source of inspiration for your content team.

• 2. Experiment with content relaunches and measure the impact on organic traffic to identify posts with the potential for a significant boost.

• 3. Continuously monitor emerging trends using tools like Exploding Topics to stay ahead of the curve and create content that aligns with the interests of your target audience.