17 Untapped Ways to Find New Content Ideas and Optimize On-Page SEO

Rahul Saigal

Hatched by Rahul Saigal

May 05, 2024

5 min read

0

17 Untapped Ways to Find New Content Ideas and Optimize On-Page SEO

Introduction:

Finding new content ideas and optimizing on-page SEO are crucial for attracting organic traffic and improving search engine rankings. In this article, we will explore untapped methods to generate fresh content ideas and discuss effective on-page SEO techniques to boost your website's visibility and user experience.

1. Use Google Image Tags and Facebook Ad Library:

Google Image Tags can help you discover new content ideas by combining keyword searches with suggested tags. Similarly, the Facebook Ad Library can provide insights into successful content promotions by examining boosted posts in your niche. Utilize these tools to identify trending topics and optimize your content accordingly.

2. The Reddit Keyword Research Tool and Best By Links Reports:

The Reddit Keyword Research Tool offers a unique approach to keyword research by showcasing popular topics discussed on Reddit. Additionally, the Best By Links Reports provided by SEO tools like Semrush can help you identify content ideas that have generated significant backlinks. Apply the Skyscraper Technique to create high-quality content based on these proven topics.

3. The Exploding Topics Tool and Blog Comments:

The Exploding Topics Tool scans the web for emerging popular topics, allowing you to stay ahead of the curve and create timely content. Furthermore, blog comments are a goldmine for content ideas, as they reflect the demands and interests of your audience. Pay attention to the questions and requests in the comments section to cater to their needs.

4. Competitor's YouTube Channels and Product Hunt:

Analyze your competitor's YouTube channel to identify the topics and content that resonate well with their audience. This strategy can be applied to various content formats, including blog posts, infographics, and podcasts. Additionally, explore Product Hunt and its "Ask" forum to discover trending niches and topics that people are actively seeking solutions for.

5. Google Analytics Landing Pages Report and Content Relaunch:

Leverage the Landing Pages Report in Google Analytics to gather insights into the content that drives traffic to your website. Identify successful topics, formats, authors, and promotional strategies to optimize your future content. Additionally, consider relaunching older posts to breathe new life into them and drive increased organic traffic.

6. Create Yearly Guides and Content Swipe File:

In competitive niches, it can be challenging to rank for highly competitive keywords. Instead of creating blog posts on crowded topics, consider creating annual guides that provide comprehensive and up-to-date information. Moreover, maintain a content swipe file to collect inspiring and interesting content that can spark new ideas for your own creations.

7. Google's Searches Related To and Find Super Low-Competition Keywords:

Utilize Google's "Searches related to" feature to find low-competition long-tail keywords that can drive targeted traffic to your website. Additionally, reverse engineer your competitor's top keywords using keyword research tools, filtering for low competition and a decent cost-per-click (CPC). This approach ensures you target keywords with buyer intent and less competition.

8. A/B Rankings Keyword Questions Tool and Podcast Titles and Descriptions:

The A/B Rankings Keyword Questions Tool scrapes the "People also ask" section of search results to provide a list of popular questions related to your target keywords. Incorporate these questions into your content to address the specific queries users have. Furthermore, explore podcasts in your niche for quick topic ideas that resonate with your target audience.

9. Conference Talks and Pinterest Suggest:

Conference agenda pages offer valuable insights into in-demand topics that people are willing to pay to learn about. These topics can serve as inspiration for your content creation. Additionally, Pinterest's suggested search feature provides a unique set of keyword ideas that can help you discover fresh content topics.

On-Page SEO Techniques:

10. Use Your Target Keyword in the First 100 Words:

Including your main keyword within the first 100-150 words of your content helps search engines understand the topic of your page.

11. Wrap Your Blog Post Title in an H1 Tag:

Ensure that your blog post title is wrapped in an H1 tag to help search engines understand the structure of your page.

12. Wrap Subheadings in H2 Tags and Optimize URL Structure:

Include your target keyword in at least one subheading and wrap it in an H2 tag. Additionally, optimize your URLs by making them short and including a keyword.

13. Use External (Outbound) Links and Optimize Image Alt Text:

Incorporate external links to related pages to demonstrate the quality and relevancy of your content. Also, give descriptive filenames and alt text to your images to provide additional context to search engines.

14. Use Unique, Keyword-Rich Meta Descriptions and Publish Valuable Content:

Craft unique meta descriptions that include your target keyword and entice users to click on your search result. Moreover, focus on creating valuable content that offers new insights, detailed information, and actionable strategies.

15. Satisfy Search Intent and Use "Question Title Tags":

Create content that aligns with the search intent of your target audience. Furthermore, experiment with question-based title tags to increase click-through rates.

16. Fill in Missing Meta Descriptions and Utilize Review or FAQ Schema:

Even a basic meta description can improve click-through rates, so ensure that you have a description for each page. Consider implementing review or FAQ schema to enhance your chances of appearing in rich snippets.

17. Push Content Above the Fold and Internal Linking:

Prioritize placing your headline and introduction above the fold to provide users with quick answers. Additionally, employ strategic internal linking to boost the visibility and authority of specific pages on your website.

Conclusion:

By utilizing the untapped methods to find new content ideas and implementing effective on-page SEO techniques, you can enhance your website's visibility, attract organic traffic, and provide value to your audience. Remember to consistently analyze and adapt your content strategy based on the evolving trends and interests within your niche.

Actionable Advice:

  • 1. Regularly explore Google Image Tags and Facebook Ad Library to discover trending content ideas within your niche.
  • 2. Conduct in-depth keyword research using tools like the Reddit Keyword Research Tool and Best By Links Reports to create high-quality, backlink-worthy content.
  • 3. Optimize your on-page SEO by utilizing LSI keywords, creating comprehensive content, and implementing schema markup for enhanced visibility and click-through rates.

Hatch New Ideas with Glasp AI 🐣

Glasp AI allows you to hatch new ideas based on your curated content. Let's curate and create with Glasp AI :)