17 Untapped Ways to Find New Content Ideas and Strategies to Grow Your Blog

Rahul Saigal

Hatched by Rahul Saigal

Jul 19, 2024

5 min read

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17 Untapped Ways to Find New Content Ideas and Strategies to Grow Your Blog

Introduction:

Finding new content ideas is essential for creating engaging and relevant blog posts. In this article, we will explore 17 untapped ways to discover fresh content ideas, along with two effective strategies to grow your blog using SEO traffic and viral marketing. By utilizing these methods, you can consistently create valuable and shareable content that attracts new visitors and boosts your blog's growth.

1. Use Google Image Tags:

Start by typing a broad topic idea into Google Images and examine the suggested tags. By combining these tags with your keyword, you can generate specific and relevant content ideas. For instance, searching for "Paleo Diet" can lead to topics like "Paleo diet meal plan" or "Paleo Diet breakfast."

2. Facebook Ad Library:

The Facebook Ad Library is an untapped source of proven content ideas. Search for Facebook pages in your niche and look for boosted posts promoting specific content. Analyzing these posts allows you to see the successful strategies and keywords used to engage the audience.

3. The Reddit Keyword Research Tool:

Unlike traditional keyword research tools, the Reddit Keyword Research Tool displays hot topics discussed on Reddit, providing valuable insights into trending subjects. It even pulls monthly search volume data from the Google Keyword Planner, helping you identify popular topics to write about.

4. Best By Links Reports:

Utilize SEO tools like Semrush to access the "Best By Links" report. This report shows pages that have received the most backlinks, indicating their high value and potential for success. Apply the Skyscraper Technique to these proven pieces of content and create even more valuable and link-worthy articles.

5. The Exploding Topics Tool:

Finding new topics consistently can be challenging. The Exploding Topics Tool scans the web for emerging popular topics. Sort the list by categories to discover relevant subjects for your specific niche, such as tech or fitness.

6. Scan Blog Comments:

Blog comments are a goldmine for content ideas. Pay attention to the questions and demands of your audience. Even if a keyword may not have high search volume, if your audience demands content on a specific topic, it is worth addressing their needs.

7. Competitor's YouTube Channels:

Explore a competitor's YouTube channel and sort their videos by "Most popular." Analyzing their successful topics can inspire you to come up with engaging ideas for your own videos, blog posts, infographics, podcasts, or any other content format.

8. Product Hunt:

Discover problems people are looking to solve by checking out products that win awards on Product Hunt. This allows you to identify rapidly growing niches and create content that addresses their needs. Additionally, the "Ask" forum on Product Hunt can provide valuable insights into tech-related questions and concerns.

9. Google Analytics Landing Pages Report:

If your blog generates traffic, use the landing pages report in Google Analytics to identify content that drives visits to your website. Analyze the successful elements of these pages, such as topics, formats, authors, promotional strategies, SEO, writing style, visuals, and videos.

10. The Content Relaunch:

Instead of coming up with new content ideas, consider relaunching older posts. By updating and improving existing content, you can increase organic traffic to those pages significantly. This strategy has proven to be highly effective in driving traffic to previously published articles.

11. Create Yearly Guides:

In competitive niches, targeting highly competitive keywords may be challenging. Instead, create annual guides that address a specific topic along with the current year. While you may not rank first for competitive keywords, you can rank for "keyword + year" versions, attracting relevant traffic.

12. Content Swipe File:

Create a swipe file, which is a collection of inspiring and captivating content that you come across. This file can serve as a valuable asset for your content team, providing inspiration and ideas for creating engaging posts. Keep an eye out for interesting content, even if it is not directly related to your site.

13. Google's Searches Related To:

Utilize Google's "Searches related to X" feature to discover low-competition long-tail keywords. Click on the suggested search terms and explore the related searches at the bottom of the results page. This process helps you uncover niche-specific topics and expand your keyword research.

14. Find Super Low-Competition Keywords:

Reverse engineer a competitor's top keywords using your preferred keyword research tool. Filter the results to display keywords with low competition and a cost-per-click (CPC) higher than $2.00. This approach ensures that the keywords have buyer intent while minimizing competition.

15. A/B Rankings Keyword Questions Tool:

Utilize the A/B Rankings Keyword Questions Tool to scrape the "People also ask" section of search results. This tool provides a list of relevant and popular questions that people are actively searching for. Answering these questions in your content can attract organic traffic and establish your authority.

16. Podcast Titles and Descriptions:

Explore podcasts in your niche and examine their titles and descriptions. Within seconds, you can gather valuable topic ideas for your own content creation. This method is particularly effective for generating ideas for podcast episodes, but can also inspire blog posts, infographics, and more.

17. Conference Talks:

For unique and exclusive content ideas, visit conference agenda pages. These pages showcase in-demand topics that industry professionals are willing to pay to learn about. By identifying these topics, you can stay ahead of the curve and provide valuable insights to your audience.

Conclusion:

Discovering new content ideas is crucial for the growth of your blog. By implementing the strategies mentioned above, you can tap into untapped sources, utilize SEO traffic, and create viral content. Remember to consistently analyze your audience's demands and interests to provide valuable and engaging content. Here are three actionable pieces of advice to boost your content creation:

  • 1. Keep a swipe file of inspiring content to continuously fuel your creativity.
  • 2. Leverage the power of Google Analytics and SEO tools to identify successful content elements.
  • 3. Regularly update and relaunch older posts to increase organic traffic.

By incorporating these strategies and advice into your content creation process, you can drive growth and attract a larger audience to your blog.

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