Creating a Product Vision: The Intersection of Ideas and Risk-Taking

Aviral Vaid

Aviral Vaid

Aug 13, 20234 min read


Creating a Product Vision: The Intersection of Ideas and Risk-Taking

In the world of product development, having a clear and compelling vision is essential. It serves as a guiding light, providing direction and purpose to the entire team. However, the process of creating a product vision can be challenging. It requires input from various sources and a willingness to explore bold ideas. In this article, we will explore the concept of creating a product vision and its importance in driving innovation and success.

When it comes to creating a product vision, it is crucial to adopt the mindset of a facilitator rather than a creator. The best ideas often come from unexpected places, and as a facilitator, it is your role to gather input from a diverse range of individuals. This could include key stakeholders, team members, and even customers. By actively seeking out different perspectives, you can ensure that your product vision is well-rounded and considers a variety of needs and interests.

One effective way to gather input and refine your product vision is by incorporating a feedback loop into the process. As you develop your strategy, build in steps to collect input from various individuals or groups. This could involve presenting your ideas, listening to their feedback, and incorporating their insights into the vision. By repeating this process, you can continuously refine and improve your product vision.

When outlining potential ideas for your product vision, it is important to think outside the box and consider extreme possibilities. While not all of these ideas may be feasible or practical, they can serve as a source of inspiration and innovation. By pushing the boundaries and exploring unconventional concepts, you may stumble upon a breakthrough idea that sets your product apart from the competition.

However, it is equally important to evaluate the risks associated with these bold ideas. By identifying the elements of a risky concept that highlight a gap in the market, you can develop a more neutral position that addresses these gaps while minimizing potential risks. This approach allows you to strike a balance between innovation and practicality, ensuring that your product vision is both ambitious and achievable.

Now, let's shift our focus to the broader forces shaping the world. The Cold War, although a dark period in history, had a profound impact on various aspects of our lives. For example, the highways we drive on today were initially built to evacuate cities and mobilize the military in case of a nuclear bomb attack. This highlights the enduring influence of past events on our present realities.

One can trace the roots of many current social, political, and economic issues back to World War II. Take, for instance, the differing views on social safety nets between Europeans and Americans. The aftermath of depression, occupation, and civil war in Europe led to a collective belief that only the state could offer hope and salvation to the masses. The state became a vital source of community, welfare, security, and fairness. Understanding these historical foundations can provide valuable insights into present-day attitudes and behaviors.

Another crucial factor shaping our world is demographics. While often overlooked, demographics play a significant role in overall economic growth. As the population ages and birth rates decline in many countries, the demographic shift will have profound implications for various industries and sectors. Recognizing and adapting to these changes is essential for long-term success.

Power dynamics also play a crucial role in shaping our world. Power is not static; it constantly shifts as marginalized groups unite and gain influence. History has shown us the power of a unified group of powerless individuals with a shared goal. When those who lack power come together and work towards a common purpose, they can create meaningful change. This highlights the importance of inclusivity and collaboration in building a better future.

Lastly, the destruction of information barriers has been one of the greatest innovations of our time. The internet and advancements in technology have made it easier than ever for strangers to connect and collaborate. This has not only expanded opportunities for individuals but has also revealed that talent is more abundant than previously believed. The removal of barriers to entry has democratized access to resources and enabled greater participation in various fields.

In conclusion, creating a compelling product vision requires a combination of diverse perspectives, risk-taking, and an understanding of the broader forces shaping our world. By adopting a facilitator mindset, actively seeking input, and exploring bold ideas, you can develop a vision that is both innovative and practical. Additionally, recognizing the impact of historical events, demographics, power dynamics, and technological advancements can provide valuable insights into current trends and future opportunities.

Actionable Advice:

1. Foster a culture of collaboration and inclusivity within your team. Encourage open dialogue and actively seek input from diverse perspectives.

2. Embrace risk-taking in your product vision process. Explore bold ideas and push the boundaries of what is considered possible.

3. Stay informed about global trends and forces shaping the world. Regularly update your understanding of demographics, power dynamics, and technological advancements to identify new opportunities for innovation and growth.


  1. "Creating a product vision", (Glasp)
  2. "Three Big Things: The Most Important Forces Shaping the World", (Glasp)

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