Increased PoS Transaction Costs in Lagos State Pose Challenges for Businesses and Customers

Feranmi Olaseinde

Feranmi Olaseinde

Sep 28, 20233 min read

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Increased PoS Transaction Costs in Lagos State Pose Challenges for Businesses and Customers

Introduction:

The economic landscape in Lagos State has been facing numerous challenges lately, with high inflationary pressures and an overall economic downturn. One of the recent developments that have added to these difficulties is the increased Point of Sale (PoS) transaction costs. This article aims to shed light on the implications of this change for both businesses and customers, exploring the common points and potential solutions to mitigate the challenges.

Impact on Businesses:

The surge in PoS transaction costs has had a significant impact on businesses operating in Lagos State. Small and medium-sized enterprises (SMEs) are particularly affected, as they heavily rely on electronic payment systems to conduct their daily transactions. The increased costs not only eat into their profit margins but also make it harder for them to remain competitive in the market.

Moreover, businesses now face the dilemma of either absorbing the additional costs or passing them onto the customers. In either case, the outcome is unfavorable. Absorbing the costs would result in reduced profitability, while passing them onto the customers might lead to a decline in sales as price-sensitive consumers seek more affordable alternatives.

Impact on Customers:

Customers, too, feel the brunt of the increased PoS transaction costs. With already limited disposable income due to the economic downturn, the additional charges make it even harder for them to make purchases. In a society where cashless transactions are encouraged for convenience and safety reasons, the higher costs of using PoS machines hinder the adoption of digital payment systems and force customers to revert to cash transactions.

Finding Common Ground:

Despite the challenges faced by businesses and customers, there is common ground that can be explored to address the issues caused by the increased PoS transaction costs. One such solution is for businesses to seek alternative payment options that are more cost-effective. This could include exploring mobile payment platforms or negotiating lower transaction fees with payment service providers.

Another potential solution is for businesses to educate their customers about the benefits of digital payments and the convenience it offers. By highlighting the safety and ease of using PoS machines, businesses can encourage customers to bear the additional costs in exchange for a more seamless and secure transaction experience.

Actionable Advice:

  • 1. Seek partnerships with mobile payment platforms: Businesses can expand their payment options by partnering with mobile payment platforms such as Paystack or Flutterwave. These platforms provide businesses with more affordable transaction fees and offer customers a wider range of payment methods.
  • 2. Negotiate lower transaction fees: Businesses should proactively engage with payment service providers to negotiate lower transaction fees. By leveraging their collective bargaining power, businesses can potentially secure better rates that would ease the burden of increased PoS transaction costs.
  • 3. Educate customers about the benefits of digital payments: Businesses should take the initiative to educate their customers about the advantages of digital payments, emphasizing the safety, convenience, and additional services that come with using PoS machines. This would help customers understand the value proposition and be more willing to bear the extra costs.

Conclusion:

The increased PoS transaction costs in Lagos State present significant challenges for both businesses and customers. However, by exploring alternative payment options, negotiating lower transaction fees, and educating customers about the benefits of digital payments, these challenges can be mitigated. It is crucial for businesses to adapt to the changing economic landscape and find innovative ways to navigate the obstacles posed by the increased costs. By doing so, they can continue to thrive and contribute to the growth of the economy, while customers can enjoy the convenience and security of cashless transactions.

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