The Psychologist Who Turned the Investing World on Its Head

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Jul 17, 2024

3 min read

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The Psychologist Who Turned the Investing World on Its Head

In the world of investing, decisions are often driven by gut feelings and emotions rather than objective analysis. However, one psychologist dared to challenge this conventional wisdom and turned the investing world on its head. His name was Danny, and he believed that the most important question to ask before making a decision was, "What is the base rate?"

Danny's philosophy was simple yet profound. He believed that before making any major decision, one should first determine the objective odds of success based on historical data. For example, if you're thinking of starting a new business, your gut might tell you that there's no way you can fail. However, according to the Bureau of Labor Statistics, half of new businesses die within the first five years. This base rate comes from millions of startups, each of which also expected to succeed. Danny knew that as an individual, you are just a sample of one. Knowing that the base rate is 50/50 shouldn't deter you from trying, but it should prevent you from being unrealistically optimistic.

But Danny didn't stop there. He believed that base rates weren't everything. When he proposed to his second wife, Anne Treisman, he acknowledged the potential challenges they might face. He said to her, "I'm Jewish, you're not. I'm neurotic, you're not. Almost half of all marriages end in divorce. The base rates are against us." By acknowledging these factors, Danny was able to approach the decision with a realistic perspective.

Danny's insights weren't limited to personal relationships. As a psychologist studying visual perception, he believed that just as optical illusions fool the eye, cognitive illusions fool the mind. He understood that human beings are prone to biases and irrational thinking, especially when it comes to investing. Despite his knowledge of how foolish investors can be, Danny didn't try to outsmart the market. He didn't believe in his ability to see what no one else could. Instead, he invested most of his money in index funds. He recognized that the idea of being clever and outperforming the market was an illusion.

In fact, Danny believed that all of us would be better investors if we simply made fewer decisions. He understood that constant trading and trying to time the market often lead to poor outcomes. Instead, he advocated for a long-term, low-cost approach to investing. By minimizing decisions and relying on the broader market, investors could achieve better results.

So, what can we learn from Danny's unique perspective on investing? Here are three actionable pieces of advice:

  • 1. Consider the base rate: Before making any major decision, whether it's starting a business or investing in the stock market, take the time to research and understand the historical outcomes. Knowing the base rate can help you set realistic expectations and make more informed decisions.
  • 2. Acknowledge the potential challenges: Don't ignore the potential pitfalls or obstacles that might come your way. By acknowledging and addressing them upfront, you'll be better prepared to navigate through them and increase your chances of success.
  • 3. Make fewer decisions: Avoid the temptation to constantly trade and time the market. Instead, adopt a long-term, low-cost investment strategy. By minimizing decisions and relying on the broader market, you can achieve better results and avoid costly mistakes.

In conclusion, Danny's unconventional approach to investing offers valuable insights for all investors. By understanding the base rate, acknowledging potential challenges, and making fewer decisions, we can navigate the investing world with a more realistic and disciplined approach. So, the next time you're faced with a major decision, take a step back and ask yourself, "What is the base rate?" It might just be the key to turning the odds in your favor.

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