Top 10 tips helping founders & startups win on TikTok thumbnail
Top 10 tips helping founders & startups win on TikTok
meagan.mirror.xyz
1⃣ Find your niche. And trust me, your niche audience is likely bigger than you’d think. And remember, 60%+ of TikTok users are Gen Z which is August’s target audience, creating an opportunity to educate young women/girls who are getting their periods for the first time and looking for places to lea
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Top Highlights

  • 1⃣ Find your niche. And trust me, your niche audience is likely bigger than you’d think.
  • And remember, 60%+ of TikTok users are Gen Z which is August’s target audience, creating an opportunity to educate young women/girls who are getting their periods for the first time and looking for places to learn.
  • 2⃣ Getting your first viral video. You usually can’t plan for it, so create often.
  • After speaking with so many founders, it was clear that many of their first viral videos were random or happened by chance – it’s difficult to manufacture virality on TikTok on Day 1.
  • It often takes experimentation with different series, content styles, and sounds to find your rhythm / build an audience.

Tags

Marketing
Viral
Social Media

Toughts & Comments

Kei

Kei

My impression of this story was like the way using TikTok for brand marketing is similar to what old social media is used. Brand identity, communication with customers/users, standing out by being niche, and try and error till success. TikTok has a unique strong recommendation algorithm, so we can go viral quickly if the content is great.

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