Unlock the Mysteries of Your Customer Relationships thumbnail
Unlock the Mysteries of Your Customer Relationships
hbr.org
for analyzing customer data are finally allowing marketing organizations to personalize and manage those relationship relational intelligence Do your customers want to have a fling with the brand? Do they assume a master–slave relationship, with the customer playing master to a servile company? We’l
1 Users
0 Comments
28 Highlights
0 Notes

Top Highlights

  • for analyzing customer data are finally allowing marketing organizations to personalize and manage those relationship
  • relational intelligence
  • Do your customers want to have a fling with the brand? Do they assume a master–slave relationship, with the customer playing master to a servile company? We’ll explain these and show why they matter for profitability
  • Why are relationships important? Consider these examples from our research
  • relational intelligence.

Domain

Ready to highlight and find good content?

Glasp is a social web highlighter that people can highlight and organize quotes and thoughts from the web, and access other like-minded people’s learning.