Neopets Fans ‘Care Less’ About Crypto, CEO Says - Decrypt
decrypt.co
Neopets Metaverse, an NFT-powered game based on the massively popular 1999 pet simulator, was in development for roughly two years before it was abruptly canceled last month. Now, the team is repurposing some of Neopets Metaverse’s assets for a new mobile game, World of Neopets, which will not have
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Neopets CEO Dominic Law revealed that the cancellation of the Neopets Metaverse NFT game was due to negative community sentiment and market perception towards crypto. Law stated that Neopets fans care less about Web3 and have a negative connotation towards it. The goal of Neopets is to bring back its 150 million users, but Law believes that most of them don't believe in the technology and associate it with scams. The release of higher-quality NFT games could help change the perception, but Law doesn't think there are enough good ones currently available.
Top Highlights
- Neopets Metaverse, an NFT-powered game based on the massively popular 1999 pet simulator, was in development for roughly two years before it was abruptly canceled last month. Now, the team is repurposing some of Neopets Metaverse’s assets for a new mobile game, World of Neopets, which will not have any crypto elements.
- But why exactly was the NFT game canceled—and will Neopets ever return to crypto again?
- CEO Dominic Law is at the helm of Neopets, which has just become independent for the first time in 18 years under a new World of Neopia corporate banner after splitting from parent company NetDragon in a buyout deal. In an interview with Decrypt, Law shared how his stance on blockchain gaming has changed—and what that means for the future of Neop...
- Public perception Law cited market sentiment and negative community sentiment toward crypto as two big reasons Neopets canceled its crypto game. “At this stage, they probably care less about what Web3 is about,” Law told Decrypt of Neopets fans. “There’s a lot of negative connotation for the mass market.”
- At its peak, Neopets had 150 million users, Law said. His ultimate goal as CEO is to bring those users back—and then some. “Most of them don’t really believe in the rest of the technology since to them, Web3 means like crypto, it means play-and-earn or play-to-earn and a lot of scams going on,” Law said.
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