Ethereum Generative Art Challenger Highlight Takes on Art Blocks - Decrypt
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Ethereum Generative Art Challenger Highlight Takes on Art Blocks
The Haun Ventures-backed Highlight, which debuts today, claims to be the first "open access" generative art NFT platform on Ethereum. In spite of crypto’s enduring winter and the ever-spiraling NFT market, on-chain generative artwork h
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Highlight, a new generative art NFT platform on Ethereum, is challenging established platforms like Art Blocks. Backed by Haun Ventures, Highlight aims to be the first "open access" platform in the space. Generative art, which is created by computer code and realized through randomized generation at the time of minting, has gained popularity in the last year. Platforms like Art Blocks and Bright Moments have seen success by curating and offering exclusive generative art pieces. Highlight aims to disrupt this model by providing a digital art marketplace and artist tool suite that offers open access to generative art.
Top Highlights
- Ethereum Generative Art Challenger Highlight Takes on Art Blocks The Haun Ventures-backed Highlight, which debuts today, claims to be the first "open access" generative art NFT platform on Ethereum.
- In spite of crypto’s enduring winter and the ever-spiraling NFT market, on-chain generative artwork has seen something of a renaissance in the last year. Now, a new platform with a major backer aims to take on the stalwarts of the space.
- Led by boutique, curatorial collectives like Art Blocks and globe-trotting experiential collections like Bright Moments, generative art pieces—digital works created by computer code, that are only realized in their final form by a randomized generation that takes place at the time of minting—continue to fetch record prices and regale art world elit...
- Much of the generative art movement’s success has thus far stemmed from projects associated with a certain level of curatorial authority and exclusivity. Highlight, a digital art marketplace and artist tool suite debuting today, aims to shift that paradigm.
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