Adidas Reveals Sneaker Collab With NFT Artist Fewocious - Decrypt
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Adidas Reveals Sneaker Collab With NFT Artist Fewocious
Fewocious, a prominent Web3 artist, has teamed with the apparel giant to launch the Adidas Originals Campus 00s via NFT redemption ticket. Global apparel giant Adidas has teamed up with prominent digital artist Fewocious on a physical sneaker c
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Summary
Adidas has partnered with digital artist Fewocious on a sneaker collaboration that will be sold via an NFT redemption pass. The collaboration will span 4,500 editions of an NFT mint pass called "Trefoil Flower," available for purchase exclusively via the OpenSea marketplace on June 22. The NFT mint pass will serve as a direct redemption ticket for a pair of custom-designed physical sneakers called Adidas Originals Campus 00s. Each pair of physical sneakers will be embedded with an NFC tag and linked to a companion NFT. The Trefoil Flower NFT will be deployed in a three-tier pre-sale followed by a public mint.
Top Highlights
- Adidas Reveals Sneaker Collab With NFT Artist Fewocious Fewocious, a prominent Web3 artist, has teamed with the apparel giant to launch the Adidas Originals Campus 00s via NFT redemption ticket.
- Global apparel giant Adidas has teamed up with prominent digital artist Fewocious on a physical sneaker collaboration, with the kicks to be sold via an NFT redemption pass.
- Exploring the “art of play,” Fewocious' collaboration with Adidas will span 4,500 editions of an NFT mint pass called “Trefoil Flower,” which will be available for purchase exclusively via the OpenSea marketplace on June 22.
- The NFT mint pass will serve as a direct redemption ticket for a pair of custom-designed physical sneakers called Adidas Originals Campus 00s. Mint pass holders can “burn” (or permanently destroy) the NFT in a process that will begin in August, with shipping expected the following month.
- Each pair of physical sneakers will be embedded with a NFC tag—a technological device implanted in items such as phones, contactless credit cards, and passports that can be scanned for verification—and linked to a companion NFT.
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