NFT marketplace Blur has launched a new feature that allows users to borrow Ethereum using their JPEGs as collateral. The platform uses a proprietary algorithm to determine the value of the JPEG and the amount of Ethereum that can be borrowed against it. The borrowed Ethereum can then be used to purchase other NFTs or traded for other cryptocurrencies. This new feature aims to provide liquidity to NFT holders who may not want to sell their assets but still need access to funds.