Emails detail Amazon’s plan to crush a startup rival with price cuts thumbnail
Emails detail Amazon’s plan to crush a startup rival with price cuts
arstechnica.com
Quidsi's plan was to gradually expand into other retail categories, That month, Diapers.com listed a case of Pampers at $45; Amazon priced it at $39, and Amazon Mom customers with Subscribe and Save could get a case for less than $30. At one point, Quidsi executives took what they knew about shippin
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  • Quidsi's plan was to gradually expand into other retail categories,
  • That month, Diapers.com listed a case of Pampers at $45; Amazon priced it at $39, and Amazon Mom customers with Subscribe and Save could get a case for less than $30. At one point, Quidsi executives took what they knew about shipping rates, factored in Proctor and Gamble's wholesale prices, and calculated that Amazon was on track to lose $100 milli...

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