Top Highlights

• A side hustle is like a hobby, with one big difference: most hobbies cost money. A side hustle makes money. It’s like playing entrepreneurially, getting paid to try something new and learn different skills.
• Generally speaking, there are three broad categories of side hustles. You can sell a product, whether one of your own or someone else’s, you can provide a service, or you can be a middleman of some kind.
• THE PROMISE: how your hustle will change someone’s life THE PITCH: why they should purchase or sign up now THE PRICE: what it costs to purchase or sign up (and how to do it)
• A successful offer doesn’t just show people why they need what you are selling; it also shows them why they need it now. Here are a few tips to ensure that your call to action feels as urgent as possible. 1.   Use words like now and today in your call to action. Even if the offer will never change and never sell out, urgent language will spur your ...