Varieties of nonconsequentialist decision-making Researchers have known for some time that peoples’ assessment of future values is subject to a wide range of curious and sometimes distorted influences. Decision-makers can discount consequences for a whole range of reasons:8 They can be interested in justifying a past choice more than maximizing fut...
They can be driven by an imperative to act in a certain way, regardless of the consequences. They can feel themselves under the shadow of a moral obligation. A number of theories and concepts speak to the limits on consequentialist thinking, or the role of a single, dominant variable in determining behavior. One example is the “prominence effect,” ...
makers care ‘too much’ for things that happen immediately, and seem incapable to attribute proper value to delayed events.”18 Immediate-payoff choices also seem more certain, and thus engage a distinct but closely related decision rule. As Daniel Kahneman and Amos Tversky put it, “people overweight outcomes that are considered certain, relative to ...
situations, the act of following the norm becomes its own utility.21 Jonathan Baron and other researchers have examined a particular variant of such decision processes called “protected values.” These are absolute decision rules that resist any form of trade-off with other considerations. They are deontological in the sense that they dictate a cert...
costs” of professional integrity. Someone asking such a question is likely to be told that they “just don’t get it”—the similar response, ironically, to those who challenge imperatives in a national security decision-making context.23 “Research on sacred values,” Tetlock concludes, “suggests a supplementary perspective that posits people to be intu...
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