Top Highlights

• These people are obsessive, driven, single-minded and sometimes dangerously close to being maniacal.
• Use your leverage, don’t come across as desperate to make a deal. Leverage is having something the other party wants or needs. You may not always have leverage, therefore you need imagination and salesmanship. Don’t make deals without leverage.
• would have fought for another licensing hearing. That’s the way he is; he fights when he feels he is being screwed over, even if it is costly.
• Trump tries to make deals simple and straightforward: aim high and just keep pushing to get what he is after.
• Think big – most people think small because they are afraid: of success, of making decisions, of winning. This gives others an advantage.