Gina Martinez
@Moodra_Marketing
Marketing professional and communications enthusiast always looking for something new to learn
Chicago, IL
Joined Mar 8, 2023
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www.marketingideas.com/p/how-we-turned-1200-employees-into?utm_source=substack&utm_medium=email
Jul 16, 2024
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hbr.org/2016/01/4-things-successful-change-leaders-do-well
Jun 26, 2024
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www.gartner.com/smarterwithgartner/turn-employees-into-storytellers
Jun 25, 2024
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www.theverge.com/2024/3/18/24101695/tiktok-creator-rewards-program-monetization-search-value-seo
Mar 28, 2024
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ideas.ted.com/the-7-types-of-rest-that-every-person-needs/
Mar 18, 2024
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associationanalytics.com/blog/how-to-create-a-data-inventory-for-associations-and-nonprofits/
Oct 12, 2023
www.searchenginejournal.com/date-guide-good-seo-content-vs-bad-seo-content/184488/
Sep 10, 2023
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digitalmarketinginstitute.com/blog/the-ultimate-guide-to-bad-seo-practices
Sep 10, 2023
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seo-hacker.com/complete-guide-perform-seo-audit/
Sep 10, 2023
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www.brickmarketing.com/blog/algorithm-digital-strategy
Sep 8, 2023
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iconicfox.com.au/brand-archetypes/
Sep 5, 2023
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untools.co/minto-pyramid
Sep 5, 2023
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untools.co/situation-behavior-impact
Sep 5, 2023
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www.searchenginepeople.com/blog/125-why-google-won.html
Aug 9, 2023
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learningaloud.com/blog/2022/11/30/preserving-context-in-digital-writing/
Aug 9, 2023
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www.litmus.com/blog/top-7-2023-black-friday-trends?utm_campaign=reallygoodemails-newsletter
Aug 8, 2023
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blog.hootsuite.com/linkedin-demographics-for-business/?utm_campaign=mkb&utm_medium=newsletter&utm_source=morning_brew
Aug 8, 2023
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www.themilliondollarnewsletter.com/newsletter-welcome-series/?utm_source=creative_wayfinding_newsletter
Aug 1, 2023
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sparktoro.com/blog/an-employees-guide-to-building-a-personal-brand/
Jul 27, 2023
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www.marketingprofs.com/event/49442/5-steps-to-build-a-solid-marketing-plan?adref=eebweb071423&utm_source=houselist&utm_medium=email&utm_campaign=webinar&spMailingID=48494903&spUserID=MTU0OTQ5MDU5MjY4MgS2&spJobID=2501348754&spReportId=MjUwMTM0ODc1NAS2
Jul 17, 2023
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www.marketingprofs.com/articles/2023/49659/top-digital-media-trends-cmo?adref=nlt071423&utm_source=mpt&utm_medium=email&utm_campaign=nlt071423&spMailingID=48494005&spUserID=MTU0OTQ5MDU5MjY4MgS2&spJobID=2501322283&spReportId=MjUwMTMyMjI4MwS2
Jul 14, 2023
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samoburja.com/the-youtube-revolution-in-knowledge-transfer/
Jul 12, 2023
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www.scoro.com/blog/12-business-metrics/
Jul 12, 2023
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www.darcycoolican.com/blog/ideamaze
Jul 12, 2023
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www.newsletteroperator.com/p/10-best-newsletter-types-and-templates?utm_source=thestealclub
Jul 11, 2023
socialbee.com/blog/copywriting-examples/
Jun 14, 2023
www.marketingprofs.com/articles/2023/49182/strategic-technology-partnerships?adref=nlt050323&utm_source=mpt&utm_medium=email&utm_campaign=nlt050323&spMailingID=48265971&spUserID=MTU0OTQ5MDU5MjY4MgS2&spJobID=2460230864&spReportId=MjQ2MDIzMDg2NAS2
May 9, 2023
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www.marketingbrew.com/stories/2023/04/28/speak-now-inside-the-wedding-industry-s-move-toward-inclusivity?cid=31335899.194329&mid=45711c5b2ae381b9ee721aa9c17c04ae&utm_campaign=mkb&utm_medium=newsletter&utm_source=morning_brew
May 8, 2023
www.marketingbrew.com/stories/2023/04/27/creator-trends-taking-over-in-2023?cid=31335899.194329&mid=45711c5b2ae381b9ee721aa9c17c04ae&utm_campaign=mkb&utm_medium=newsletter&utm_source=morning_brew
May 8, 2023
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the-decoder.com/chatgpt-guide-prompt-strategies/
Apr 25, 2023
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jeremyenns.com/2021/11/keys-to-victory/?ck_subscriber_id=2100208664
Mar 27, 2023
counterweight-creative.ck.page/posts/lu-36-which-type-of-goal-is-most-effective
Mar 27, 2023
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contentbistro.com/opt-in-offer-ideas/
Mar 24, 2023
dribbble.com/resources/inspiration-for-designers?utm_campaign=2023-03-22&utm_medium=email&utm_source=insider-20230322
Mar 22, 2023
1
Highlighting and annotation are processes that involve context as both processes connect a personal addition at a specific location within the source text. Both Zotero and Highlights allow highlights and notes to be exported as a file separate from the original pdf. There are options for the format in which this file is created and one is markdown. A markdown file is a text file that includes a few reserved text symbols that allow the content of the file to appear with headings and subheadings, links, tags, and other such features when opened with a tool that interprets the reserved markdown symbols. Markdown uses such symbols in a way similar to the symbols used in an HTML file. One of the core benefits of a markdown text file is that it will not eventually age out of usefulness. It is a text file and not a proprietary format so there will always be a way to open a markdown file and one does not have to worry about investing years in a tool that creates a file type that may not be useful if the tool is discontinued.
Here is the useful capability I take advantage of when using these tools on my desktop computer. Having everything on the same machine is essential. Both Zotero and Highlights embed information about the location of highlights and notes within the original document. So, when a note is stored in Obsidian exported from one of these highlighting and annotation tools, a link will be included that will allow the Obsidian user to Zotero or Highlights and show the original text in which the highlight or note was embedded. Zotero is more specific and takes you to the exact location. Highlights takes you to the page rather than the specific location on the page.